360 www.palgrave-journals.com/crr/ ABSTRACT Over the past decade or so, corporate image has become an essential strategy for many organizations. However, non-profit organizations have only recently adopted this strategy in order to better communicate with their stakeholders. The purpose of this case study is to trace the integrated marketing communication (IMC) strategy of the Magen David Adom ...

In this paper we introduce and study random Cox-Ross-Rubinstein (CRR) model. The CRR model is a natural bridge, overture to continuous models for which it is possible to derive the Black Scholes option pricing formula. An attractive property of CRR model is that the binomial tree for geometric Brownian motion is consistent with the standard Black-Scholes formula for European options in that no ...

Myxobolus cerebralis caused severe declines in rainbow trout populations across Colorado following its introduction in the 1980s. One promising approach for the recovery of Colorado's rainbow trout populations has been the production of rainbow trout that are genetically resistant to the parasite. We introduced one of these resistant crosses, known as the GR×CRR (cross between the German Rainbo...

Hypoglycemia is the main complication for patients with type 1 diabetes mellitus receiving intensive insulin therapy. In addition to the obvious deleterious effects of acute hypoglycemia on brain function, recurrent episodes of hypoglycemia (RH) have an even more insidious effect. RH impairs the ability of the brain to detect and initiate an appropriate counterregulatory response (CRR) to resto...

BACKGROUND Ischemia occurs frequently in hypertrophic cardiomyopathy (HCM) without evidence of epicardial stenosis. This study evaluates the hypothesis that the occurrence of ischemia in HCM is related to remodeling of the coronary microcirculation. METHODS AND RESULTS End-diastolic septal wall thickness was significantly increased in patients with HCM (25.8+/-2.9 mm) in comparison with cardi...

Retrotransposons consist of significant portions of many complex eukaryotic genomes and are often enriched in heterochromatin. The centromeric retrotransposon (CR) family in grass species is colonized in the centromeres and highly conserved among species that have been diverged for >50 MY. These unique characteristics have inspired scientists to speculate about the roles of CR elements in organ...

BACKGROUND Estimating harm rates for specific patient populations and detecting significant changes in them over time are essential if patient safety in general practice is to be improved. Clinical record review (CRR) is arguably the most suitable method for these purposes, but the optimal values and combinations of its parameters (such as numbers of records and practices) remain unknown. Our a...

We consider the problem of exactly computing the number of integers in a Chinese Remainder Representation (crr) whose pseudorank does not equal the rank. We call this number the census. The rank is key in developing crr-intrinsic methods for comparing integers in crr, a problem known to be notoriously difficult. Pseudorank can be computed in highly restrictive computation models. We have develo...

Recently, due to the very good market in ethane as a feedstock for petrochemical complexes, there are some plans to make a deep ethane recovery from the gases produced in Iran southern fields. In this work, the feasibility of different technologies for deep ethane recovery from a specified feed gas produced in one of the Iran southern fields is reviewed. Three different processes are selected a...