The development of research explaining the structure and operations of interfirm relations and networks in marketing channels and business markets is described. The focus is on the main contributors and research themes that have underpinned the development of marketing thought in this area since the beginning of the 20th century. I show how ideas have been borrowed from other disciplines such a...

Three mostly positive developments in academic psychology-the cognitive revolution, the virtual requirement for multiple study reports in our top journals, and the prioritization of mediational evidence in our data-have had the unintended effect of making field research on naturally occurring behavior less suited to publication in the leading outlets of the discipline. Two regrettable consequen...

Material in this chapter draws on ideas from a number of my earlier publications, including: McGrath, J.E., 1984; McGrath and Brinberg, 1984; Brinberg and McGrath, 1985; Runkel and McGrath, 1972; McGrath, Martin, and Kulka, 1982. " Doing research" simply means the systematic use of some set of theoretical and empirical tools to try to increase our understanding of some set of phenomena or event...

1. Sociocultural Behavior Understanding From the intelligence analyst in the command center identifying deviations from typical patterns of life to the small unit leader on the ground negotiating with a village elder, the ability to understand sociocultural behavior is vital for achieving mission success. According to Schmorrow (2011), accurate analysis of sociocultural behavior requires a “tho...

meta-analysis enables researchers to analyze the findings of studies related to the specific area in the form of a specific research question. based on the results of these reviews for the specific subject, development of new theories and experimental models is provided. often, by exploring studies in a particular field, we encounter a large number of studies which were conducted on the same va...

Quantum Probability (QP) Theory provides an alternative account of empirical phenomena in decision making that Classical Probability (CP) cannot explain. Cognitive architectures combine probabilistic mechanisms with symbolic knowledgebased representations (e.g., heuristics) to address effects that motivate QP. They provide simple and natural explanations of these phenomena based on general cogn...

Abstract: In line with Dixon, Levine, Reicher & Durrheim's argument, I suggest that prejudice should be understood in broadly political rather than narrowly psychological terms. First, what counts as prejudice is a political judgement. Second, studies of collective action demonstrate that it is in 'political' struggles, where subordinate groups together oppose dominant groups, that prejudice ca...