Supply chain units are connected by both physical and information flows. Electronic services are used to perform a large part of activities in modern supply chains. The traditional supply chain configuration models pay the main attention to optimization of the physical flows. However, it is equally important to ensure that the physical units have appropriate information processing and logistics...

Consumers are increasingly expecting retailers to provide them with information, products and services through multiple retail channels ranging from physical stores, catalogue to Website. However, there is currently a lack of understanding in what multi-channel shopping attributes consumers really value. This poses a challenge to retailers who are attempting to integrate their retail channels. ...

Since the increasing consumers’ interest towards the online channel, the introduction of innovative technologies in the traditional point of sale is becoming a key factor to maintain existing clients and attract new ones. This paper proposes a novel application of 3D virtual reality to retailing for creating an innovative technology-based store. The key idea is to introduce stereoscopic tools f...

The scope of this research is to develop and test a model for evaluating B2C e-commerce Web sites. Consequently, this study seeks to investigate the relationship between the Web site interface of B2C e-commerce and virtual customer behavior, concentrating on purchasing attitude and intention. The objective of this article is, therefore, to research which features of a virtual store effectively ...

In retailing, decisions about product assortment and shelf space allocation have a significant effect on customers’ purchasing decisions. Traditionally, researchers usually employed the space elasticity to optimize product assortment and space allocation models. However, the large number of parameters requiring to estimate and the nonlinear nature of space elasticity can reduce the efficacy of ...