نتایج جستجو برای: retail store
تعداد نتایج: 53018 فیلتر نتایج به سال:
The retail geography literature has long recognised the importance of spatial and catchment analysis to inform decision-making relating to store development. However, less attention has been directed to store development “in practice” and, more specifically, how location research and geographical knowledge is leveraged across the wider retail business – in particular informing the marketing fun...
BACKGROUND The effectiveness of food retail interventions is largely undetermined, yet substantial investments have been made to improve access to healthy foods in food deserts and swamps via grocery and corner store interventions. This study evaluated the effects of corner store conversions in East Los Angeles and Boyle Heights, California on perceived accessibility of healthy foods, perceptio...
Amid growing competition, retailers are increasingly interested in more effective aisle and display management strategies. These strategies involve placements of product categories in aisles and displays within each store to facilitate greater sales affinity (demand attraction) between categories to improve the store’s share of customer wallet. The authors investigate the effects of aisle and d...
Retail chains essentially practice one of two broad strategies in setting prices across their stores. The more straightforward is to set a chain-or country-wide price. Alternatively, managers of retail chains may customize prices to the store level according to local demand and competitive conditions. For example, a chain may price lower in a location with lower demand and/or more competition. ...
European fast moving consumer goods retailers face a mature market with low margins and high competition. To improve their situation, retailers are looking for technologies and concepts to increase consumer satisfaction while at the same time reducing costs. One technology that promises to increase the availability of the products on the shelf while simultaneously reducing store handling costs ...
CONTEXT In-store food marketing can influence food-purchasing behaviors and warrants increased attention given the dramatic rise in obesity. Descriptive and experimental studies of key marketing components have been conducted by consumer scientists, marketing researchers, and public health experts. This review synthesizes research and publications from industry and academic sources and provides...
The paper proposes the structure of an articulated Automated Inventory Management system for stores included in a retail network to be integrated in a company ERP; the system required simulation for properly design the policies and procedures and set the related parameters; the proposed case was implemented for a large retail network supporting both Ipermarkets and Supermarkets in a wide set of...
The density, size, and location of stores in a retailer's network influences both the retailer's and the consumers' costs. With stores few and far between, consumers must travel a long distance to shop, whereas shopping trips are shorter with a dense network of stores. The layout of the retail supply chain is of interest to retailers who have emission reduction targets and urban planners concer...
There has been widespread use of auto-ID technologies. With the increasing diffusion of smartphones, the potential to serve content to shoppers using auto-ID technologies is starting to receive interest. Using a design science approach, we design and build, theorize about, and compare six shopping assistance artifacts by manipulating the hardware design—barcode scanner versus radio frequency id...
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