professional attitudes of employees in organizations are associated with costumer perception to organization. these characteristics are consequences of positive image of the customers of society to organization. thus, employees’ skills, attitudes and behaviors are important in this field. high reputation of iran khodro company among people and its costumers always prompt many staffs to emerge p...

An important issue in P2P networks is the existence of malicious nodes that decreases the performance of such networks. Reputation system in which nodes are ranked based on their behavior, is one of the proposed solutions to detect and isolate malicious (low ranked) nodes. Gossip Trust is an interesting previously proposed algorithm for reputation aggregation in P2P networks based on t...

Abstract Impact of Corporate Reputation on Brand Segmentation Strategy : An Empirical Study from Iranian Pharmaceutical Companies The impact of corporate reputation uses, including value creation, corporate communication and strategic resources on branding strategies such as segmentation and producing intangible assets for different industries is investigated in western countr...

From an evolutionary point of view, the function of moral behaviour may be to secure a good reputation as a co-operator. The best way to do so may be to obey genuine moral motivations. Still, one's moral reputation maybe something too important to be entrusted just to one's moral sense. A robust concern for one's reputation is likely to have evolved too. Here we explore some of the complex rela...

Reputation systems play an important role in many Internet communities. They allow individuals to estimate other individual’s behavior during interactions. However, a more privacy-friendly reputation system is desirable while maintaining its trustworthiness. This paper presents a fair anonymous submission and review system. The review process is reputation-based and provides better anonymity pr...

We propose a design of a client reputation system that can be used to reduce unwanted traffic in the Internet. Many reputation systems proposed in the trust literature are provider-oriented, but because of different use and adversary models, their techniques are not directly applicable to client reputation systems. We survey the challenges of building client reputations, discuss two different a...

This special section includes papers from the 'Reputation in Agent Societies' workshop held as part of 2004 IEEE/WIC/ACM International Joint Conference on Intelligent Agent Technology (IAT'04) and Web Intelligence (WI'04), September 20, 2004 in Beijing, China. The purpose of this workshop was to promote multidisciplinary collaboration for Reputation Systems modeling and implementation. Reputati...

Reliable traffic message communication is one of the most essential goals for implementing secure vehicular ad hoc networking environment. In order to support secure traffic message communications, we propose an improved vehicular reputation system that manages the reputations of vehicles and verifies the reliability of traffic messages based on the vehicle reputation. We enhance our previously...

Trust is one of the most important factors that influence the successful application of network service environments, such as e-commerce, wireless sensor networks, and online social networks. Computation models associated with trust and reputation have been paid special attention in both computer societies and service science in recent years. In this paper, a dynamical computation model of repu...