Knowing consumers’ shopping paths is an essential part of successful retailing. Good space management requires accurate data about consumer behavior. Traditionally, these data have been collected through, for example, panel interviews, camera tracking, and in-store observation. Their nature is more or less subjective. Modern technology makes it possible to use more objective methods, such as wi...

Using data on mobile phone handset sales from a single retail store, we examine the impact of different retail responsibility designations and vertical contracts on seller service provision, firm profitability, and social welfare. During our sample, this store switched from retailer-managed retailing with linear pricing contracts to manufacturermanaged retailing with revenue sharing. We estimat...

Extensive integration of online and offline channels is often considered the preferable strategy for multi channel retailing. However, empirical findings contradict this assumption and show that retailers choose divergent multi channel strategies. In this paper, we present a model of strategic channel alignment and define four alignment perspectives that can help to reconstruct and interpret de...

As a primary means for representing and reasoning about knowledge, Answer Set Programming (ASP) has been applying in many areas such as planning, decision making, fault diagnosing and increasingly prevalent e-service. Based on the stable model semantics of logic programming, ASP can be used to solve various combinatorial search problems by finding the answer sets of logic programs which declara...

This paper lays out a research proposal of systematically analyzing and comparing the decision effects of online product information types. Hardly any in-depth knowledge is currently available on how different information types influence online consumer trust and purchase intention. To address this research gap, we apply a generic function-based topical relevance typology to classify the variet...

Although a topic of considerable interest and debate for nearly 100 years, antitrust understanding of resale price maintenance (RPM) has been informed primarily through theory developed in antitrust economics with limited empirical evidence. Addressing calls for research on RPM and its related practices, the current article draws upon existing academic and practitioner research in marketing to ...

We analyze contingent price contracts as a mechanism for mitigating the effects of increased quality uncertainty in e-commerce. A contingent contract specifies a sequence of possible quality levels and corresponding prices. Electronic commerce infrastructure enables the capture and dissemination of information about the likelihood of each quality level. When the public probabilities differ from...