نتایج جستجو برای: when the consumers are price

تعداد نتایج: 16229234  

Journal: :Marketing Science 2015
Benjamin R. Handel Kanishka Misra

We study the pricing decision for a monopolist launching a new innovation. At the time of launch, we assume that the monopolist has incomplete information about the true demand curve. Despite the lack of objective information the firm must set a retail price to maximize total profits. To model this environment, we develop a novel two-period non-Bayesian framework, where the monopolist sets the ...

2015
Brandon R. McFadden Jayson L. Lusk John M. Crespi J. Bradley C. Cherry Laura E. Martin Robin L. Aupperle Amanda S. Bruce Ruud van den Bos

Consumers prefer to pay low prices and increase animal welfare; however consumers are typically forced to make tradeoffs between price and animal welfare. Campaign advertising (i.e., advertising used during the 2008 vote on Proposition 2 in California) may affect how consumers make tradeoffs between price and animal welfare. Neuroimaging data was used to determine the effects of brain activatio...

2010
Gérard P. Cachon Pnina Feldman

The stochastic nature of demand suggests that firms can benefit from applying dynamic pricing strategies, where pricing decisions are postponed until information about demand is revealed. Many service providers, however, announce prices in advance and do not frequently adjust them as a response to market conditions (i.e., static pricing). This may seem suboptimal when demand is high and the fir...

2012
Michael D. Grubb

Recent research highlights the importance of biased expectations and inattention for nonlinear pricing in dynamic environments. Findings are: (1) Three-part tariffs, such as cellular service contracts, exploit consumer overconfidence. (2) Surprise penalty fees may be used to further exploit biased beliefs or alternatively to price discriminate more efficiently whenever consumers are inattentive...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه علامه طباطبایی 1391

this research is about the political economy of china in central asia. in this research the political & economic interactions affected on chinas political economy in central asia are examined. chinas goal of presence in central asia including political-security, economic and energy goals is described in one part. in another part, the trade relations between china and central asian countries ar...

2009
Michael Kosfeld Ulrich Schüwer

This paper analyzes regulatory intervention when firms exploit consumers who are myopic in their decision making. As shown by Gabaix and Laibson (2006), a potential equilibrium price strategy of firms involves excessively high-priced add-ons and shrouding of add-on prices, which leads to a social welfare loss and consumer protection problems. Our model introduces a price discrimination equilibr...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه تربیت مدرس 1372

most of the verbal constructions of harzani dialect have got inflectional affixes. the majority of the constructions are made up vy adding a specific verbal affix to the verbal stem (infinitive without infinitive marker). only a few number of them is formed by adding a verbal affix to the past participle of the verb. there are specific rules for the formation of different verbal types. there is...

In this article the coordination of pricing and cooperative advertising decisions in one-manufacturer one-retailer decentralized supply chain with different market power for channel members is studied. The products are both perishable and substitutable. The problem is modeled as a nonlinear bi-level programming problem to consider both retailer and manufacturer decisions about prices and advert...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه سمنان - دانشکده علوم انسانی 1393

colonialism is an important factor in cultural production and many of cultural constructs all over the world. english and english language teaching are at the center of the contemporary world. postcolonial literature, the genre achebe exercised, is a kind of historical text which has become central to different debates and criticisms. in this thesis, different elements related to the colonial...

Journal: :international journal of management and business research 2015
a. kumar h. k. dangi a. vohra

despite possessing the adequate purchase potential for the fast moving consumer goods (fmcgs), the poor are not reckoned as a viable market by the fmcg marketers and as a result, the purchase preferences of poor are largely unexplored for the concerned products. the present paper bridges the gap subsisting in the pertinent literature by exploring the purchase behavior of poor consumers in the r...

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