نتایج جستجو برای: target markets

تعداد نتایج: 458635  

1999
Roland Toppen Martin Smits Pieter M. A. Ribbers

Previous research suggested that the performance of interorganisational processes can be influenced by eight factors: stakeholders, competition, information technology, market network design, perceived risk, process design, information, and trust. This paper specifically focuses on the consequences of market network redesign for interorganisational processes. A distinction is made between trans...

2008
Marc Thomas Philipp Adam Michael Hagenau Dirk Neumann Christof Weinhardt

Though auctions show a prevailing dominance in electronic markets, our understanding of how auctions affect human behaviour is still rather limited. In this paper we analyse the impact of emotional processes on the decision making of human agents in electronic auctions. The analysis is based on a physio-economic study, in which human agents take part in a Dutch auction experiment, while their p...

2004
Kevin Zhu

This chapter explores the private and social desirability of information transparency of a business-to-business (B2B) electronic market that provides an online platform for information transmission. The abundance of transaction data available on the Internet tends to make information more transparent in B2B electronic markets. In such a transparent environment, it becomes easier for firms to ob...

2001
Gerhard Hanappi Edeltraud Hanappi-Egger

This paper takes the view that providers of electronic markets are to be considered as economic actors in a strategic game played with potential buyers and sellers. The crucial assumption clearly concerns the choice of instruments that a market provider is considered to have at hand. Contrary to large parts of mainstream economic theory, which assume a simple perfect auction market setting guar...

2007
P. C. Oprime M. O. A. González J. C. Toledo

The objective of this article is to analyze the effect of both target market and product complexity on the production activities in an industrial goods company of Brazil. Nine projects developed and manufactured by the company were monitored and their pertaining data collected, according to the planning of a factorial experiment involving two independent variables (target market and product com...

2003
Peter Bodorik Dawn N. Jutla

Strengthening the user perception of privacy and trust on the Internet will require userfocused technological approaches, enforceable privacy laws, and business interventions. We propose a novel user-focused business model for privacy with a supporting client-side e-privacy architecture. The e-privacy business model is detailed in terms of target markets and stakeholders, value or revenue model...

2016
M. Claudia tom Dieck Timothy Jung

There is an increase in Augmented Reality (AR) adoption in the tourism sector and increasingly visitor attractions, museums and art galleries start to use AR for the enhancement of the visitor experience. However, smaller organisations often fear high investments without the proof of concept due to risks of failures. Therefore, the present study uses a small museum in Manchester to investigate ...

Journal: :Management Science 2007
Raji Srinivasan Pamela R. Haunschild Rajdeep Grewal

T developments combine previously distinct technologies that result in converging markets. In converging markets, firms from different industries compete against each other, often for the first time. We propose that firms introducing new products in converging markets will learn vicariously from other firms in the market. Further, we propose that this learning will vary across the dual-technolo...

محمد چیذری, , مینا موسوی, ,

Potatoes are the third most important food crop in Iran. But fluctuations in the production of potato have made imbalances in supply and demand. Lack of appropriate planning for cultivation and marketing operation and farmers’ little knowledge of marketing provides a ground for uncertainty about marketing. To compete successfully in markets, knowledge on marketing is necessary. Succeeding in ma...

نمودار تعداد نتایج جستجو در هر سال

با کلیک روی نمودار نتایج را به سال انتشار فیلتر کنید