Background:Social marketing emphasizes the use of commercial marketing concepts and their application for social purposes and also the change of voluntary behavior in a non-profit manner. The main purpose of this study is to examine the effectiveness of social marketing on changing the physical activity of the elderly. Second, this study seeks to determine the extent to which Andreasonchr('39')...

Effective Communication for marketing is a vital field in business organizations, which is used to convey the details about their products and services to the market segments and subsequently to build long lasting customer relationships. This paper focuses on an emerging component of the integrated marketing communication, ie. social media networking, as it is increasingly becoming the trend. I...

PURPOSE Perampanel is a first-in-class antiepileptic medication approved for the treatment of partial (focal) seizures, and as adjunctive treatment for primarily generalized tonic-clonic seizures. The pharmacology, efficacy data, adverse-effect profile, pharmacokinetics and place in therapy are reviewed. SUMMARY Perampanel is indicated for use in patients with epilepsy who are 12 years of age...

This study was conducted in district Gilgit during 2007. Forty-nine cherry producers, twenty-five wholesalers and thirty retailers were interviewed. The study was focused to identify the agencies involved and the channels used in the marketing of cherry and also to calculate the gross marketing margins and price spread of all the intermediaries involved in various marketing channels. Four marke...

Young adults experience faster weight gain and consume more unhealthy food than any other age groups. The impact of online food marketing on "digital native" young adults is unclear. This study examined the effects of online marketing on young adults' consumption behaviours, using energy drinks as a case example. The elaboration likelihood model of persuasion was used as the theoretical basis. ...

Studies on business strategy analysis using digital marketing are quite a lot done for large company loci. But the study of MSMEs is still growing. This aims to analyze strategies after COVID-19 pandemic. The research was conducted with descriptive qualitative approach. data obtained through searching and observing various applications related MSME marketing. results showed that in post-covid-1...

the present study was focused on supply chain analysis of fresh guava in order to evaluate existing marketing supply chains (sc1: producer - consumer, sc2: producer - retailer - consumer, sc3: producer - commission agent - retailer - consumer, sc4: producer - commission agent - wholesaler - retailer - consumer) for two variety (allahabad safeda and apple guava) of guava. the gross marketing pri...