1. INTRODUCTION. So, you've read your fifty page manuscript a half dozen times and you continue to stumble across annoying typos. Is there any end in sight? Just how many more times do you need to read it before you're satisfied? For purposes of discussion, let's say that your manuscript originally contained 10 errors and that, because of fatigue and a certain level of impatience, the probabili...

While the percentage of wealthy individuals in India is very small compared with developed markets, forecasted growth figures point toward a very high potential for asset accumulation over the foreseeable future. India has the key ingredients of a high-growth wealth management market, namely a very large and young mass affluent segment; an increase in the wealth of global Indians; the Indian go...

There are several errors in Figures 2 and 3 and their respective figure legends. Please see the corrected figures and their legends below. Copyright: ß 2014 The PLOS ONE Staff. This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and sourc...

Past research is not clear on the process by which rhetorical questions influence persuasion (i.e., increased focus on message arguments vs. on the persuasion agent). Based on recent theories of persuasion knowledge and rhetorical figures in advertising, our model delineates conditions under which rhetoricals are likely to enhance argument elaboration (low salience of the rhetorical) and those ...