ABSTRACT. Armenia has great opportunities and resources for tourism development. In 2021, the number of domestic tourists in was 1595826, an increase 52.6% compared to 2020. 2022, higher than previous years - 1929940. The article evaluates factors which influence demand with use ordinary weighted least squares regression models. main variables discussed models are: real GDP growth rate, consume...

One phenomenon observed during the pandemic was increased staycation in most countries. This study focuses on wellness tourism through Malaysia and Singapore. A self-administered online questionnaire completed by 109 Malaysians 60 Singaporeans. Using IBM SPSS SmartPLS, determinants examined were sense of presence, experience quality, hedonic motivation, psychological detachment mediated family ...

This study investigate the influence of food image and satisfaction on response behaviour in Ipoh’s local food. The utilised a quantitative approach where data collection involved 384 domestic tourists via snowball sampling method which was conducted online. analysis multiple regression PROCESS macro explaining relationship mediating effect. results revealed that taste as part had significant i...