Advertising tends to portray products as a magical power achieve happier life, success in career, or an enhancement self-esteem, which plays indispensable role promoting consumers’ enthusiasm towards products. The aim of this article is explore the connection between advertising, purchase attitude and behaviors from semiotic perspective. This involves significance advertising’s development impa...

  Background: A new sweetener with the commercial name of Lacritose has been recently produced, which is a combination of four simple sugars (lactose, fructose, sucrose, erythritol), with specific ingredients and percentages. This study aimed to assess glycemic response and short term gastrointestinal reactions in type 2 diabetic patients. Methods: In this triple-blind randomized clinical tria...

OBJECTIVE The purpose of this study was to determine the effects of total, chocolate, or sugar candy consumption on intakes of total energy, fat, and added sugars; diet quality; weight/adiposity parameters; and risk factors for cardiovascular disease in children 2-13 years of age (n=7,049) and adolescents 14-18 years (n=4,132) participating in the 1999-2004 National Health and Nutrition Examina...

We propose a model of price competition where consumers exogenously differ in the number of prices they compare. Our model can be interpreted either as a non–sequential search model or as a network model of price competition. We show that i) if consumers who previously just sampled one firm start to compare more prices all types of consumers will expect to pay a lower price and ii) if consumers...