Omnichannel retailing is a revolutionary business strategy of recent years which allows customers to engage with retailers using multiple channels and touchpoints make their shopping experiences better. The main purpose the current research identify determinants omnichannel intention for sporting goods. This applied UTAUT2 model study 406 Indian respondents tested relationship structural equati...

Data exchange is a critical part of collaborative design and digital engineering. Design teams need effective communication to vital information achieve desired outcomes. Literature shows high data quality matched with higher levels trust lower perceived risk which influence decisions. This paper conducts survey industry professionals as preliminary investigation how methods implemented in engi...

This study examines and compares the crucial factors encouraging Thai customers to use food delivery apps before during COVID-19 pandemic on basis of modified conceptual paradigm Unified Theory Acceptance Use Technology 2 (UTAUT2), including following external factors: trust, convenience, application quality, satisfaction. Data were collected from 220 app users 250 pandemic. The data analyzed u...

E-scooters have conquered urban areas as a means for individual mobility and compete with other modes of transportation. While some studies endorse e-scooters eco-friendly solution crowded cities, others report contradictory findings highlight safety issues. To reveal factors affecting e-scooter usage from consumer’s perspective, study using an adapted Unified Theory Acceptance Use Technology (...

<span>This article discusses the research conducted to determine factors contributing behavioural intentions (BI) adopt cloud computing. Small and medium enterprises (SMEs) in Sri Lanka information technology (IT) sector were surveyed using a questionnaire. The diffusion of innovation (DOI) by Roger unified theory acceptance use 2 (UTAUT2) Venkatesh, Thong, Xu was used as theoretical fram...

English Abstract must be Times New The increasing penetration of mobile devices will lead to better use it in youth business. Mobile marketing has received less attention developing countries such as Iran. purpose this paper is investigate the predictors by expanding Unified Theory Acceptance and Use Technology (UTAUT2).The extended model additional factors including perceived risk, trust, mobi...

<p>Mobile banking is a service provided by banks to provide value and convenience both customers. However, the successful implementation of mobile largely depends on how much customers are fully motivated adopt it. Thus, this study recognizes need examine factors that could predict use using such system contribute increasing intensity The conceptual model uses extended UTAUT2, including p...

Reading through mobile phones is increasingly popularized worldwide, particularly among young adults. However, few researchers investigate EFL learners' attitudes towards smartphone-based reading. The present research conducted a questionnaire survey to explore perceptions and beliefs by integrating the reading attitude model with technology acceptance UTAUT2. One hundred ninety-two participant...