Nowadays, an increasing number of information technology tools are implemented in order to support decision making about marketing strategies and improve customer relationship management (CRM). Consequently, an improvement in CRM can be obtained by enhancing the databases on which these information technology tools are based. This study shows that a salesperson’s personal attitudinal and behavi...

BACKGROUND Clinical risk management (CRM) plays a crucial role in enabling hospitals to identify, contain, and manage risks related to patient safety. So far, no instruments are available to measure and monitor the level of implementation of CRM. Therefore, our objective was to develop an instrument for assessing CRM in hospitals. METHODS The instrument was developed based on a literature rev...

Millions of tons reclaimed asphalt pavement (RAP) and aggregate or inorganic binder stabilized (RAI) is produced every year in China. The cold recycled mixture (CRM) technology reduces fuel consumption, emissions, cost utilizes the high content RAP. In this paper, six types CRM with varying RAP/RAI composition binders were investigated. laboratory tests included strength indicators, temperature...

The research in the area of Customer Relation Management (CRM) applied to two prototype studies on learning and mobility offers an opportunity to experiment new multimedia data management, data analysis, and distributed collaboration. Software engineering practices based on cloud technology techniques acquire from the Web what is needed for rapid prototyping and to satisfy the needs of customer...

A new method for estimating the software development effort, Component Reuse Metrics, CRM, developed in this study, combines the best means of object-oriented component technology and the analysis of human behaviour into simple calculation rules. CRM uses the component structure of the products, which can be obtained from a CASEtool or from a configuration management system as a base for the ef...

Real-time technology has the capability of symbolising both customers and call center representatives (and the moment of interaction), purely by/as numbers, or forms. The pinnacle of this data processing is customer relationship management (CRM), where the digitised data is assembled so as to reproduce a mimetic model of the customer. This could be seen as a metamyth (Adams & Ingersoll, 1990) t...

Customer Relationship Management (CRM) leverages technology to coordinate business-customer interactions with the objective of building long-term loyalty. Multilevel Secure (MLS) data models were originally developed as database models for the management of information in environments with a strict hierarchy of security levels, such as military institutions and government security agencies. Thi...

This paper analyzes information technology products for improvement existing solutions and implementations. Selected products are Business Intelligence (BI) applications in comparison with Customer Relationship Management (CRM), database and operating systems. The subject of interest is the architecture. BI architecture is less sophisticated in regard to adopted arrangements for other products....