OBJECTIVE This study set out to measure the influence of injunctive, subjective, verbal, and behavioral norms on talking on a mobile phone while driving. In particular it examines social influences that have been neglected in past research, namely, injunctive norms and explicit verbal and behavioral norms communicated by law enforcers with regard to using a mobile phone when driving. All four t...

During the past couple of decades, brand equity has emerged as one of the key concepts in marketing. Literature concerned with consumer brand relationship is calling for more studies in order to increase understanding of brand equity dimensions. Therefore, this study aims to contribute to the existing body of knowledge by investigates the impact of brand equity, on consumers’ brand purchase int...

leadership is important for nurturing employee creativity. although how leaders can influence employee creativity is somehow unclear, previous studies show that leadership can enhance employees’ willingness to share knowledge. this study examines how leader-member exchange (lmx) affects employees’ creative work involvement through knowledge sharing. data (n=385) was collected utilizing a questi...

purpose: this research seeks to determine the level of knowledge sharing, the absorptive capacity, and the innovation capability at the central libraries of the state universities of tehran in 1393. besides, it seeks to identify the relationship between knowledge sharing and innovation capability in the library. methodology: this applied research is carried out using survey method – correlation...

The growing use of information technology and the Internet has led to the emergence of professional virtual communities (PVCs). Why are PVC members willing to spend time and energy to provide valuable knowledge to others? This study extended Icek Ajzen’s(1991) theory of planned behavior (TPB) to analyze what determines PVC members’ willingness to share knowledge. Empirical data were collected f...

the relationship between transformational leadership behaviors and knowledge sharing in alvan sabet company is highlighted in this study. according to leaders of alvan sabet co. the target populations of the research are totally 47 persons. census method has been used in this research due to population size. one main hypothesis and four sub-hypotheses which have been obtained from reviewing the...

Cultivation of wild-harvested plant species has been proposed as a way of reducing over-exploitation of wild populations but lack of technical knowledge is thought to be a barrier preventing people from cultivating a new species. Training programmes are therefore used to increase technical knowledge to encourage people to adopt cultivation. We assessed the impact of a training programme aiming ...