This paper presents an oligopolistic model of informative advertising, where firms simultaneously choose prices and advertising intensities. For this game there is a dispersed price equilibrium in which the amount of advertising by each firm is socially optimal. The advertising technology considered is more general than in Butters', however his results can be obtained as the number of firms ten...

Background and Objectives: Nutrition affects physical status, brain function, memory and learning. High-fat diets can cause memory impairment. The aim of this study was to investigate effects of cheese and butter on the memory and learning of male rats. Materials and Methods: Totally, 24 Wistar male rats (8-week old) were divided into three equal groups and fed with high-fat chow diets (contro...

pistachio processing is one of the ways to increase the value added of pistachio. production of pistachio butter is for this purpose. pistachio butter is a paste form product that contain mainly milled, roasted pistachio kernel with sugar. the aim of this investigation is to produce pistachio butter using sunflower and sesame pastes. for this purpose, pistachio butter was formulated using sunfl...

Intake of trans fatty acids unfavorably affects blood lipoproteins. As margarines are a major source of trans, claims for the advantages of margarines over butter need to be scrutinized. Here we review dietary trials that directly compared the effects of butter and margarine on blood lipids. We identified 20 studies in which subjects had stable body weights, and margarine and butter were exchan...