This doctoral research examines how residents, while monitoring forecast and feedback, use ambient persuasive technology to address behavior change regarding energy consumption. The most needed information is not presented in the context when interacting with the home appliances. Therefore, the monitoring lacks a direct and tangible link to the consumers’ behavior. Current mechanisms frequently...

The idea of designing a collaborative electronics prototyping toolbox as a persuasive technology is the guiding vision of the study at hand. Building on the state-of-the-art of current electronics prototyping toolboxes for laymen and makers, the study aims at developing a set of prototyping tools that encourages co-creation in contexts of collaborative innovation prototyping, e.g. in workshops ...

The existing marketing literature suggests that persuasive advertising elicits counteractions from competing manufacturers and consequently leads to wasteful cancellation of the advertising effects. Thus, persuasive advertising is widely perceived to be combative in nature. A series of papers by Shaffer and Zettelmeyer (2002, 2004a,b) demonstrate that appropriate targeting may partially mitigat...

Metadiscourse features are those facets of a text, which make the organization of the text explicit, provide information about the writer's attitude toward the text content, and engage the reader in the interaction. This study interpreted metadiscourse markers in translated and non-translated persuasive texts. To this end, the researcher chose the translated versions of one of the leading newsp...

The writing of three attainment groups 10- to 11-year-old children was used investigate their use ludic (playful) punctuation in the composition an advertisement for a new dessert. Framed within consideration language play general, and children’s particular, investigation revealed ways which primary playful order achieve persuasive aims. There were clear differences between both content range t...

Personalized technologies aim to enhance user experience by taking into account users' interests, preferences, and other relevant information. Persuasive technologies aim to modify user attitudes, intentions, or behavior through computerhuman dialogue and social influence. While both personalized and persuasive technologies influence user interaction and behavior, we posit that this influence c...

Persuasive technology is defined as “any interactive product designed to change attitudes or behaviours by making desired outcomes easier to achieve”. It can take the form of interactive web applications, hand held devices, and games. To date there has been limited research into persuasive technology outside of America. Cross-cultural research shows that in order for persuasion to be most effec...

Arnau de Vilanova, one of the most important physicians of the Latin Middle Ages, was familiar with the vast majority of Aristotle's works that had been translated into Latin. He used a wide range of them, such as the Organon--the introductory books on logic - and the natural philosophical books, which cover a different branches of knowledge. He used Aristotle as an authority, trying to reconci...

Adriane Fugh-Berman examines documents unsealed in recent litigation to investigate how pharmaceutical companies promoted hormone therapy drugs, including the use of medical writing companies to produce ghostwritten manuscripts and place them into medical journals.

Maps are often used for persuasive purposes. Yet little is known about whether or not different persuasive map producers use similar cartographic techniques or about how such techniques have evolved through time. This article explores the genealogy of persuasive map design by analyzing 256 such maps published since 1800. Quantitative content analysis is used to break down each map among 190 con...