Nancy Snow, Nicholas J. Cull (eds.): Routledge Handbook of Public Diplomacy. 2020, 528 pp.


 The internet and media resources have opened new opportunities for digital cultural diplomacy management of culture. Theoretically an ideal choice diplomacy, Constantin Brancusi’s reputation as a representative government agency has suffered crisis reception. A Romanian-born French-adopted sculptor, Brancusi become symbol folklore mythology but also great, internationally recognized scul...

This article explores persuasive applications of humour in public diplomacy. I propose a new concept strategic – the use by state and proxy actors to promote instrumental interpretations contested international events foreign domestic publics. Through humour, states frame ways that advance their interests, deflect external criticism, challenge narratives other actors. In an entertaining form, d...

The importance of the regional dimension of health diplomacy is only gaining slow and uneven recognition. This is in many ways surprising. As demonstrated in the work of Deacon on the 'globalization of social policy', global social policy has been animated and debated not only at the multilateral level but at the regional level as well. But at least in the diplomatic literature, the importance ...

This paper identifies four rhetorical strategies used during the COVID 19 pandemic by communicators associated with nation states to either enhance their own security through protecting or improving reputation diminish that of a competitor rival. These are: praising self; criticizing other; engaging others gifts and strategy multilateral cooperation. The examples cited come chiefly from March A...

Under its Constitution, the World Health Organization (WHO) works with its members towards the attainment by all peoples of the highest possible level of health. The context in which WHO and its Members pursue this goal has radically changed since 1946. The interdependence produced by globalization has broken down traditional ways of conceptualizing and organizing the medical, economic, politic...

By applying the theory of Economic Diplomacy by Rana and Chatterjee, Public McClory State Identity Maxym Alexandrov, main purpose this study was to analyze reasons behind South Korea’s promotion soft masculinity through their means public diplomacy, such as K-Pop Korean drama. Particularly in Korea, ideas about how look good ‘a man’ are changing attitudes also influencing world. The has applied...

Regional organisations can effectively promote regional health diplomacy and governance through engagement with regional social policy. Regional bodies make decisions about health challenges in the region, for example, the Union of South American Nations (UNASUR) and the World Health Organisation South East Asia Regional Office (WHO-SEARO). The Southern African Development Community (SADC) has ...