نتایج جستجو برای: marketing innovation is directly related to sustainable competitive advantage
تعداد نتایج: 11613479 فیلتر نتایج به سال:
innovation has attracted considerable interest in recent years in improving competitive advantage for both profit and nonprofit organizations. service innovation offers the potential for substantially improving the performance, but performance gains are often obstructed by users’ unwillingness to accept and use available systems. this research aims to use the concept of reasoned action theory t...
rivers and runoff have always been of interest to human beings. in order to make use of the proper water resources, human societies, industrial and agricultural centers, etc. have usually been established near rivers. as the time goes on, these societies developed, and therefore water resources were extracted more and more. consequently, conditions of water quality of the rivers experienced rap...
relational marketing (rm) is one of the recent concepts in marketing field and aims to increase relationship between industry and consumers to introducing their needs and create maximum value for consumers and firms by offering products and concepts according to their needs. as hospitality industry is one of the most competitive industries and its success is hardly depends on competitive advant...
A principal concern articulated in strategic management research is to understand reasons for performance differences among firms (Nelson, 1991). The resource-based view of the firm offers an explanation for this phenomenon: the possession of unique organizational resources implies that some firms outperform others and, therefore, represent the main source of sustainable competitive advantage. ...
Sustainable competitive advantage is not possible in knowledge-based competition without continuous innovation. Innovations, by nature, emerge in social interaction in which diverse actors share complementary knowledge. Collaboration capability is considered a prerequisite for actors if they wish to leverage such knowledge. The concept is analysed through a state-of-the-art review of earlier co...
raisin is one of the most important agricultural products in iran. iran after the turkey and america countries is the third largest exporter of raisin in world. using the indices of export advantage, import advantage, concentration ratios and the herfindahl-hirschman, have been analyzed to check the state trade and market structure of export and import of raisin product in the world during 2001...
with the introduction of communicative language teaching, a large number of studies have concerned with students’ oral participation in language classrooms. although the importance of classroom participation is evident, some language learners are unwilling to engage in oral activities. this passivity and unwillingness to participate in language classroom discussions is known as “reticence”. rev...
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