نتایج جستجو برای: marketing information system

تعداد نتایج: 3087044  

Journal: :مدیریت اطلاعات سلامت 0
خلیل کیمیا فر مربی آموزش مدارک پزشکی دانشگاه علوم پزشکی مشهد غلامرضا مرادی عضو هیأت علمی مدیریت اطلاعات بهداشتی درمانی دانشگاه علوم پزشکی مشهد فرحناز صدوقی استادیار مدیریت اطلاعات بهداشتی درمانی دانشگاه علوم پزشکی ایران معصومه سرباز مربی آموزش مدارک پزشکی دانشگاه علوم پزشکی مشهد

introduction: users of hospital information system know its problems better than others. studying their views are very important and can be especially effective in the development of the information system. the aim of this study was to investigate the users' views towards the quality of hospital information system in the training hospitals of mashhad university of medical sciences. methods: the...

Journal: :JDIM 2014
Sophie Wrobel Marcel Heupel Simon Thiel

Modern individuals increasingly disclose personal information in today’s information-driven society through online platforms. This information is used by the online platform for a particular context – and may be reused by other partners or users of the platform in ways that may not have been intended. Current examples include email harvesting for spam, personal photographs used in advertising, ...

Journal: :JSW 2009
Xiaoping Zheng Chunxia Wu Dong Tian Xiaoshuan Zhang

the Internet provides new opportunities and challenges for agricultural product marketing. B2B E-marketplace is a model of E-commerce, which has been used to trade a wide range of goods, including agricultural products. The paper attempted to analyze the benefits and critical factors of B2B e-marketplace in agriculture product marketing case study by Shandong Shouguang Vegetable Trading Market ...

2006
Xin-Wie Wang Kwok Kee Wei

We present an on-going project that explores how consumers process electronic word-of-mouth (EWOM) recommendations from electronic word-of-mouth systems (EWOMS). Conceptualizing EWOMS as an informant-mediated persuasive environment that comprises of many communication elements and drawing on the accessibility-diagnosticity model and the elaboration likelihood model, we identify the critical rol...

2017
Anna-Maria Seeger Tillmann Neben Armin Heinzl

Information asymmetry and fear of opportunism turn e-commerce information failures into a threat for e-vendors’ trustworthiness. Consumers that perceive an e-vendor as dishonest and unreliable, in turn, form intentions to notify others through spreading of negative electronic word-of-mouth (eWOM). While information systems (IS) researchers agree on the relevance of trust for e-commerce interact...

2014
PETAR MOMČILOVIĆ

In personalized queues, information at the level of individuals – customers or servers – is affecting system dynamics. Such information is becoming increasingly accessible, directly or statistically, as exemplified by personalized medicine (customers) or call-center workforce management (servers). In the present work, we take advantage of personalized information about customers, specifically k...

2016
Lulwah AlSuwaidan Mourad Ykhlef

Current obstacles in the study of social media marketing include dealing with massive data and real-time updates have motivated to contribute solutions that can be adopted for viral marketing. Since information diffusion and social networks are the core of viral marketing, this article aims to investigate the constellation of diffusion methods for viral marketing. Studies on diffusion methods f...

This study identifies affecting determinants in the marketing of Iranian crude oil. The research methodology is qualitative and quantitative simultaneously. The statistical sample includes experts, senior and executive managers, marketing directors, and the Information Systems Department of the National Iranian Oil Company. Data is collected through qualitative interviews and quantitative quest...

Journal: :Proceedings of the American Society for Information Science and Technology 2012

2015
Jianmei Yang Canzhong Yao Weicheng Ma Guanrong Chen

Buzzword-based viral marketing, known also as digital word-of-mouth marketing, is a marketing mode attached to some carriers on the Internet, which can rapidly copy marketing information at a low cost. Viral marketing actually uses a pre-existing social network where, however, the scale of the pre-existing network is believed to be so large and so random, so that its theoretical analysis is int...

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