Compulsive buying has received increased research attention in the last decade. This study explores the relationship between compulsive buying and reactive and regulative temperament while controlling for depression and materialism. One hundred and thirty female psychology students filled out the Compulsive Buying Scale, the Behavioral Inhibition/Activation Scales, and the Effortful Control Sca...

BACKGROUND AND AIMS Descriptions of compulsive buying often emphasize the roles of negative moods and trait impulsivity in the development of problematic buying habits. Trait impulsivity is sometimes treated as a unidimensional trait in compulsive buying research, but recent factor analyses suggest that impulsivity consists of multiple components that are probably best treated as independent pr...

In this research we investigate the impact of television advertisements on children buying behavior. We visited different schools in Punjab, Pakistan and checked the response of children. A 5 point Likert scale questionnaire was designed. Different cities of Punjab were selected on random sampling basis. A total 250 questionnaires were circulated, and the response rate was 100 %. Design/Methodo...

This study investigates impulse buying behaviors in both traditional store and online shopping contexts. The results show that impulsive buying tendency and involvement with clothing products is positively associated with impulse buying behavior of clothing in traditional store shopping, but not online. For computer peripherals, on the other hand, higher impulsive buying tendency and higher pro...

impulse buying behavior has a determinable role in developing the power of computability in the current consumer markets. hence, recognizing and improving the facilitating factors of impulse behavior is a necessity for increasing the profitability of such businesses. this research examines the effects of individual, environmental and fashion involvement factors by considering the mediator effec...

Do consumers behavior different on the Internet from other marketing channels? This study investigates impulse buying behaviors in both traditional store and online shopping contexts. The results show that impulsive buying tendency and involvement with clothing products is positively associated with impulse buying behavior of clothing in traditional store shopping, but not online. For computer ...