Abstract The valorization of typical food products contributes to local economy sustainability. European Union introduced the optional "mountain product label” (European Commission, EUR-Lex 2014, Parliament 2012) promote mountain economic system Although some researchers have focused their studies on label, at our knowledge, label value has never been investigated before. aim study is assess co...

T presence of workers who reciprocate higher wages with greater effort can have important consequences for firms and labor markets. Knowledge about the extent and determinants of reciprocal effort choices is, however, incomplete. We investigate the role of fairness perceptions and social preferences in a field experiment in which workers were hired for a one-time job. We show that workers who p...