Outsourcing work relies on the supplier’s interpretation of the work delegated by the client. Existing streams of outsourcing literature tend to assume that the supplier should use the same convention as the client to make sense of the work package. In this research, we use a semiotic lens to challenge this assumption by viewing such sensemaking as a process of decoding symbolic representations...

Almost all fast-moving consumer goods (FMCG) use plastic-based packaging because it is easy to shape, can be colored, and raw materials are cheap. Aqua bottle uses PET (Polyethylene Terephthalate) plastic, the problem occurs when disposable becomes waste, difficult decompose, complex recycling process resulting in environmental pollution even become one of factors climate crisis. presents Life ...

Moroccan feminist activist Zainab Fasiki has become a prominent contemporary artist. After the publication and success of her graphic novel Hshouma, gained international popularity. Nevertheless, 's artistic practice is seldom thoroughly explored analyzed. This article attempts to conduct deep-level analysis work utilizing repertoire symbolism. To reach this aim, paper provides semiotic Fasiki’...

Given that the design activity makes use of previous design knowledge, we turned to case-based reasoning (CBR) to help identify opportunities to support the design of human-computer interaction (HCI). Using interviews with professional designers and Semiotic Engineering, we developed a CBR tool called CHIDeK (Computer-Human Interaction Design Knowledge), with which we conducted a study to obser...

Abstract Truth is the core issue of any theory meaning, and pursuit truth fundamental driving force human consciousness. Is appearance true? In what sense it truth? How do we obtain Can a final be obtained? These are among most difficult questions to answer in meaning best divergence points various theories. Peirce’s semiotic phenomenology puts forward view that can grasped clearly but neverthe...