Three experiments investigate the emotions that arise from buying or not buying at an unintended purchase opportunity and how they color evaluations of affective advertising appeals that are viewed subsequently. We demonstrate that buying can cause happiness tempered with guilt, while not buying causes pride. Consistent with the felt affect, respondents who had bought at time 1 subsequently pre...

In two experiments conducted with low-income participants, we find that individuals are more likely to buy state lottery tickets when they make several purchase decisions one-at-a-time, i.e. myopically, than when they make one decision about how many tickets to purchase. These results extend earlier findings showing that “broad bracketing” of decisions encourages behavior consistent with expect...

Assuming a zero order process, the beta-binomial distribution model is often used to describe consumers' brand switching behavior. A variety of methods have been used to estimate the parameters of the beta-binomial distribution, each of which assumes fixed number of purchase occasions across households . Consumer panel data, however, are typically available for a fixed duration of time (say, a ...

This paper examines links between the way in which a household spreads their food expenditure over time and the dietary quality of the food they purchase. I find that households who make more frequent, smaller food purchases buy healthier foods than households who make fewer, larger purchases. These households are more likely to purchase foods with a lower share of total calories from fats, sat...

Communications networks are traditionally used to bring information together. In this paper, we use them to keep information apart in order to protect personal privacy. We show how to implement anonymous credit cards using simple building blocks and standard cryptographic techniques. We propose a systematic method to determine the set of parties that must collude to bring information together. ...

A durable-good monopolist sells its branded product over two periods. In period 2, when there is entry of a counterfeiter, the branded firm may charge a high price to signal its quality. Counterfeit competition thus enables the branded firm to commit to a high price in period 2, alleviating the classic time-inconsistency problem under a durable-good monopoly. This can increase the branded firm’...

Corporate sponsorships are vital to the success of minor league sport businesses. As competition for sponsorships intensifies in these venues, there is a need for minor league sports to demonstrate a return on the sponsorship investment based on fan purchase intentions and behaviors. Prior research has identified fan involvement, goodwill, and sponsor attitudes as key predictors of fan purchase...

Complex purchase protocols allow several participants (merchants and clients) to be involved within a single purchase transaction. Moreover, they provide the possibility to merge diierent heterogeneous payments into one atomic transaction. Although such complex purchases are urgently required, they are, so far, neither provided by existing protocols nor by available products or research prototy...

Complex purchase protocols allow several participants (merchants and clients) to be involved within a single purchase transaction. Moreover, they provide the possibility to merge different heterogeneous payments into one atomic transaction. Although such complex purchases are urgently required, they are, so far, neither provided by existing protocols nor by available products or research protot...

The 1991 Italian Survey of Household Income and Wealth contains detailed information on how respondents acquired their main residence and any other real estate. This information is used to estimate the impact of inter vivos transfers on the saving period required to purchase a house and on the value of the house purchased when households have limited access to mortgage markets. It is found that...