Small Business Development Centers operate in partnership with the U.S. Small Business Adminis ration under a Cooperative Agreement. The support given by the U.S. Small Business Administration through such funding does not constitute an express or implied endorsement of the co-sponsor(s) or participants’ opinions, products, or services. Programs are nondiscriminatory, and reasonable accommodati...

Do the same website qualities determine end-user satisfaction – and through satisfaction, consumer loyalty – across the e-government and e-business domains, or do these different groups of consumers seek different things? This question is an important one, as considerable pressure is currently being placed on e-government to improve by better emulating the private sector, while at the same time...

electronic banking has many benefits for government, banks’ stakeholders and customers. many banks in many countries such as iran increasingly develop their infrastructures to provide e-banking services. also, there are many researches that have been conducted to explain how we can encourage people to use e-banking services. in this paper, we explore the effects of various factors on both custo...

While we witness rapid global development of electronic commerce, regional trends may vary considerably and thus it is important to analyze evolution of local e-trade. Here, we use survey data to analyze marketing activities of Polish entrepreneurs in retail e-commerce (B2C). We cover topics such as price comparison, customer loyalty analysis, forms of communication, personalization attempts, i...

Aiming to understand the field of customer satisfaction under the electronic commerce context in recent years, a sample of 565 papers on e-commerce customer satisfaction included in Web of Science ( SCIE, SSCI, A&HCI) published during 1993-2013 were analyzed with CiteSpaceII software to reveal the research focuses and frontiers of the field. The results show that the theories of expectancy-disc...

Do store brands aid store loyalty by enhancing store differentiation or merely draw price sensitive customers with little or no store loyalty? This paper seeks to answer the question by empirically investigating the relationship between store brand loyalty and store loyalty. First, we find a robust monotonic positive relationship between store brand loyalty and store loyalty using multiple loya...

Using a representative sample of 3,381 American workers, this study investigates relationships among work/life policies, informal support, and employee Patricia V. Roehling is Associate Professor at Hope College and a faculty affiliate of the Cornell Employment and Family Careers Institute. Her address is Psychology Department, Hope College, Holland, MI 49423; e-mail: roehling hope.edu. She has...

This article explores the development of an e-business marketing model that capitalizes on customer participation and the likely consequences of such efforts, principally site brand loyalty. A conceptual model illustrates how consumers’ goals in visiting a website (task or experiential) affect their propensity to be site brand loyal and how characteristics of the site, including personalization...

a r t i c l e i n f o This study investigates the effect of the interplay between a multi-channel retailer's offline and online brand images on consumers' online perceived risk and online loyalty within the framework of a theory of cognitive dissonance. A sample of 671 female college students participated in an experiment using a 2 (prior offline brand image) × 2 (online performance) between-su...

background: service quality is perceived as an important factor for developing patient's loyalty. the aim of this study was to determine the hospital service quality from the patients' viewpoints and the relative importance of quality dimensions in predicting the patient's loyalty. methods: a cross-sectional study was conducted in 2010.the study sample was composed of 943 patients selected from...