نتایج جستجو برای: have positive effect on impulse buying finally

تعداد نتایج: 9925956  

Journal: :International Journal of Marketing Studies 2013

2005
Michael Wood

This paper addresses a disjunction between consumer behaviour discourse about ‘impulse buying’ and the reality of shopper behaviour in contemporary marketing and retail environments, by revising the concept of unplanned buying. ‘Discretionary unplanned buying’ is distinguished from impulse buying and is argued to be part of the core meaning of a ‘consumer society’. Consumers buy goods and servi...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه رازی - دانشکده علوم 1391

we have two part in this thesis, at first: the interaction of native calf thymus dna (ct-dna) with two anthraquinones including quinizarin (1,4- dihydroxy anthraquinone) and danthron (1,8- dihydroxy anthraquinone) in a mixture of 0.04 m brittone-robinson buffer and 50% of ethanol were studied at physiological ph by uv-vis absorption, florescence, circular dichroism spectroscopic methods, viscos...

Journal: :Diponegoro International Journal of Business 2020

Journal: :Innovative marketing 2023

TikTok Shop boosts TikTok’s huge potential as an e-commerce platform that encourages sellers and buyers to increase the number of transactions. The emergence this feature online impulse buying phenomenon on platform. This study aims examine factors influence in Indonesia through constructs brand review, sales promotion, customer satisfaction, religiosity, expectation. quantitative research uses...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه مازندران - دانشکده علوم انسانی و اجتماعی 1390

teachers beliefs have usually been left unattended in the realm of educational research in iranian context. one of those beliefs which seems to impact teachers performance in the classroom is their sense of self-efficacy, which refers to teachers belief in their ability to enhance student achievement and in bringing about positive learning outcomes. the present study aimed to investigate the pr...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه سمنان 1388

abstract recent studies suggest that prelistening activities play an important role in the development of listening comprehension (e.g. long 1990;chiang and dunkel 1992; schmidt-rinehart 1994; jensen and hansen 1995; robinson et al., 1995; buck, 1995; foster and skehan,1996; teng 1996; robinson, 2001; chang and read 2006). in line with previous studies and to shed light on a new aspect of sche...

2012
Amel Graa

This paper investigates the influence of situational factors on the impulse buying behavior using a Mehrabian and Russell's (1974) framework (Stimulus & response model). The results suggest that a consumer's emotions can be a mediating factor in the impulse purchase process. In this study, we identify and explore how situational factors and emotional states may influence various dimensions of i...

Journal: :Daengku 2022

The purpose of this study was to analyze the direct effect Hedonic Shopping Motivation, Lifestyle, and Fashion Involvement on Impulse Buying. population research is Zalora's customers in Medan city. With an unknown population, Bernoulli's formula used number samples 60 respondents by purposive sampling. Data obtained questionnaire google forms. data analysis method associative statistical Parti...

Journal: :Jurnal Riset Bisnis dan Manajemen 2018

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