The establishment and growth of an early Australian entrepreneurial firm supplying veterinary services and products is examined. John Pottie established a veterinary practice in Sydney in the 1860's and then proceeded to develop a large and successful family business that is still trading. By exploring the ingredients for its successful entry and growth, this study seeks to show through one lon...

Today, innovation networks are economically and technologically accessible [VBE04]; however, managers and members of such organizations notice that success and performance are not automatically given. More to this, practitioners point out that the collaboration processes are the actual challenge in the management of a networked organization. This paper summarizes the results of a research proje...

Maria Taesil Hudson Carpenter is Director of Library Services for the City of Somerville, MA and a Doctoral Student of Managerial Leadership in the Information Professions program at Simmons College; e-mail: [email protected]. The author gratefully acknowledges the comments of the journal reviewers and Judy K. Hudson. © Maria Taesil Hudson Carpenter This study explores how directors o...

With the gradual improvement of urbanization in China, it is important to research city branding promote high-quality urban development. This paper uses CSSCI journals (including expanded edition) CNKI as data source collect papers related from 2001-2022, analyzes content based on bibliometric method, and accordingly proposes strategies for Beijing. The analysis result shows that involves a wid...

For most consumers, Corporate Social Responsibility is a credence attribute of products, which can be signaled either through a label certified by a third party, or via unsubstantiated claims used as part of a brand-building strategy. These claims may, in theory, be regulated by reputation mechanisms and the awareness of NGOs and activists. We use an experimental posted-offer market with seller...

The development of online shopping services is stimulated by both retailers and consumers, and understanding the decision-making behaviours of consumers becomes one of the crucial issues for retailers. Decision-making process, which refers to brand choice and price sensitivity, is unique in online purchase. Several motivation factors, such as situational factors, characteristics of products as ...

In this paper, the authors intend to examine the factors and practices that allowed a oncesmall enterprise to become an internationally recognized brand leader, focusing on the company’s knowledge management and use of innovation. This case will map the interplay of the local and the external knowledge and the evolutionary nature of the development of a company knowledge base within a knowledge...

Geopolitical disputes often trigger consumer animosity, turning a foreign brand’s otherwise positive country-of-origin perception into a serious impediment to its success. Building on psycholinguistic research, we propose a theoretical framework elucidating how consumers react to different types of brand naming strategies. We demonstrate that brand names localized via certain strategies not onl...