Purpose This paper explores the moderating effects of four personal cultural orientations or PCOs (independence, interdependence, risk aversion and ambiguity intolerance) on relationships among counterfeit proneness, subjective norms, ethical judgments, product evaluation purchase intentions for products. Design/methodology/approach A field study with 840 consumers in Hong Kong using a self-adm...

s | 99 Conclusions: This will be the first study to expose diurnal and seasonal patterns that differentiate alcohol related deliberate self-poisoning from non-alcohol related deliberate selfpoisoning, and to statistically model the influence of alcohol co-ingestion. Patterns specific to Alc+ behaviour may elucidate chronotherapeutic prevention strategies and shed light on the role of alcohol in...

s | 99 Conclusions: This will be the first study to expose diurnal and seasonal patterns that differentiate alcohol related deliberate self-poisoning from non-alcohol related deliberate selfpoisoning, and to statistically model the influence of alcohol co-ingestion. Patterns specific to Alc+ behaviour may elucidate chronotherapeutic prevention strategies and shed light on the role of alcohol in...