We provide an overview of what is known about the impact of direct-to-consumer (DTC) advertising of prescription drugs. Specifically, we explore the historical trends that led to the industry's increasing use of this form of promotion. Then, using the published literature to date, we review the impact of DTC advertising on the consumer, the medical profession, and the health care system. We con...

Many foods and beverages are developed specifically for children, and must be tested with children. Sensory or consumer tests for children must take into account the range of sensory and cognitive abilities of children from infancy to teen age. This review examines what type of sensory or consumer test may be conducted with children, at what age and for what purpose. The many factors that must ...

acetaminophen and tramadol ............... 22 ADIPOKINETIX ................ 21 ADRENALIN .................... 21 ALPHADRINE .................. 21 amitriptyline ..................... 22 ANAFRANIL..................... 22 cefdinir ............................ 24 cefditoren ......................... 23 cefpodoxime .................... 24 CEFTIN ............................ 24 cefuroxime ..............