نتایج جستجو برای: business image and customer trust
تعداد نتایج: 16910444 فیلتر نتایج به سال:
introduction: in today’s competitive environment delivering high quality service is the key for a sustainable competitive advantage. customer satisfaction has a positive effect on an organization’s profitability. satisfied customers form the foundation of any successful business because customer satisfaction leads to repeated purchases, brand loyalty, and positive expression of satisfaction to ...
Contemporary companies in developing countries are raising their budget on Enterprise systems (ES). ES are expected to enhance Customer agility (CA) which refers to a firm’s capability to sense and respond to customer changes effectively. However, research in the relationship between ES on CA is contradictory. Taking Vietnam as the context, our study investigates the role of ES on CA in ten int...
this study assessed domestic customers' attitude for website usability and attractiveness in iran petrochemical commercial company (ipcc) in business to business (b2b) market space . a three-phase conceptual scheme for website evaluation is examined based on constructs such as attractiveness, navigation and transaction. a website with aesthetics appeal can help initial attraction, communic...
In forest operations, the interface between forest companies and harvesting contractors is of special importance, considering that it is the first link in the forest industry’s supply chains. Supply operations account for a significant share of the final costs of wood products (up to 50%). This study investigates the effect of customer–contractor alignment on contractors’ profit margins and on ...
the purpose of this study is the feasibility of customer relationship management implementation from employees and managers' perspective of melli bank in esfahan city by using structural equation modeling (sem). this study is applicable in terms of purpose and descriptive –survey in terms of method. the sample population of this study was employees and managers of melli bank in esfahan cit...
electronic government is a new concept that governments according to level of development implement in different ways. utilizing informational systems in business sections has created potential context for developing electronic government. customer relationship management (crm) is an important system in management that helps to develop electronic government and promote citizenship-based in org...
abstract this paper discusses several commonly used models for strategic marketing¹ including market environmental analysis methods (i.e. swot and pest analysis) and strategic marketing tools and techniques (i.e. boston matrix and shell directional policy matrix)and shows how these models may help a firm to achieve its strategic goals. at first, the main reason for doing this research is de...
business related decisions become more perplexing as societies advance. environmental ambiguities which stem from new business models intensify the above mentioned complexity so far as many of the affecting variables and their interrelationships are non linear and complicated. in this circumstances data analysis and knowledge extraction is not practical via traditional methods. this research co...
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