نتایج جستجو برای: b2c
تعداد نتایج: 1167 فیلتر نتایج به سال:
E-commerce B2C systems are diverse and their quality is difficult to be measured without a concrete methodology. In this paper we present a B2C-specific quality evaluation framework for web metrics that helps understand what needs to be measured and how. The framework uses three dimensions based on end-user interaction categories, metrics internal specs and quality sub-characteristics as define...
Sandeep Kumar Panda School of Computer Engineering, Research scholar, KIIT University, Bhubaneswar, Odisha, India [email protected] Abstract The research aims to findings of quantitative and qualitative analysis of several usability problems of B2C ecommerce online shopping websites. Here we presented a framework for the usability evaluation process of B2C e-commerce websites. This involve...
During the last ten years numerous research instruments emerged for evaluating the service quality of Web-based information systems. B2C recommender systems are information systems that support users in selecting information, products, or services improving their decision making process. Unfortunately, the majority of these instruments do not acknowledge the full range of recommendation functio...
An extensive literature review on confidential information in a B2C e-commerce Internet transaction from three key perspectives of customers, businesses as well government and industry is presented in this paper. The literature review examines how customers perceive their confidential information, how businesses understand and provide solutions to protect the confidential information and how th...
Under electronic commerce, how to raise the consumers’ degree of satisfaction and gain the consumers’ loyalty have become the key factor relating with whether e-commerce enterprise can survive, so it’s vital to evaluate status of customer satisfaction for B2C Electronic-Commerce Enterprise . According to the investigation result by internet, this paper brings forward the indicator system of cus...
This paper presents a theoretical extension of the Technology Acceptance Model (TAM). The extended model aims to predict and explain consumers’ intentions to transact with an Internet-based business-to-consumer electronic commerce (B2C EC) system by integrating trust and risk perceptions with TAM. The proposed model (TRiTAM) was validated using data collected from 133 participants. The results ...
This paper analyses consumer attitudes towards Internet-based e-shopping. It aims to provide a theoretically and empirically grounded initial reference position, against which later research can explore and interpret the effects of changes in variables representing consumer preferences and shifts in these preferences on the success or failure of B2C e-commerce over the Internet. Because of the ...
This study empirically develops a model indicating the determinants of e-CRM as well as explaining the relationship between eCRM and customer satisfaction in B2C websites. Based on the 7C model demonstrated by Rayport,J.F.&Jaworski,B.J and the Conceptual Model of Service Quality researched by Parasuraman, a theoretical framework that consists of e-CRM initiatives: context, content, customizatio...
We investigate how eight concepts derived from the media characteristics of the WWW impact corporate success in E-Business if implemented as features of companies’ web sites. We construct a path model for testing our research hypotheses on three subsets of a representative survey of 1,308 cases, 469 general-, 215 which target businesses (B2B), and 224 companies which target consumers (B2C). We ...
The scope of this research is to develop and test a model for evaluating B2C e-commerce Web sites. Consequently, this study seeks to investigate the relationship between the Web site interface of B2C e-commerce and virtual customer behavior, concentrating on purchasing attitude and intention. The objective of this article is, therefore, to research which features of a virtual store effectively ...
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