In this paper, we examine a possible plan to associate museum visits with outdoor cultural heritage activities. The plan consists of looking at museum visit movement styles to predict personality and learning styles, and using holding power to determine user interests. We then describe how this information can be utilized to both suggest possible venues (opportunity development) and provide ass...

Much has been written about the function of narrative in virtual reality (VR) productions (Aylett & Louchart, 2003; Aylett et al, 2005; Ryan, 2001; 2005; 2008; 2009), but the role of the audience, and the relative degree of control that they have over the content, has led some scholars to believe that there is an ontological problem with describing VR in narrative terms. This article investigat...