In the last few years a new line of research has appeared in the literature. This line of research, which may be referred to as experimental semiotics (ES; Galantucci, 2009; Galantucci and Garrod, 2010), focuses on the experimental investigation of novel forms of human communication. In this review we will (a) situate ES in its conceptual context, (b) illustrate the main varieties of studies th...

This book provides a semiotic analysis of computer programs along three axes: models of signs, kinds of signs, and systems of signs. Since computer programs are well defined and rigid, applying semiotic theories to them will help to reorganize the semiotic theories themselves. Moreover, semiotic discussion of programming theory can provide possible explanations for why programming has developed...

Digital visualisation is a way of representing data and information with the aid of digital means. It ranges from a simple form such as a graph or chart to a complex form like animated visualisations that allows user to interact with the underlying data through direct manipulation (Chen et al., 2008). The notion of digital visualisation engages human interpretation on information in order to ga...

Whereas most cognitive approaches in the study of language have been developing hypotheses concerning the principles of knowing and understanding natural languages (i.e. competence) without bothering too much about communicative language usages in realworld situations (i.e. performance), new semiotic approaches in cognitive computational linguistics explore the procedures believed to underlie p...

abstractthe aim of intercultural translation is to communicate. communication is acted via verbal as well as visual means. the interaction of verbal and visual means of communication makes a set of complex situations which demand special attention in translation. one context in which the interaction of visual and verbal elements gets vital importance is children’s picture books. color is an int...

What does specificity of visual media mean as concerns semiotic theory of signification today? Not much, apparently. Whereas in the text analytic semiotics of the Sixties and Seventies, media specificity was seen as a dominant “code” which therefore was to be given primary focus and which gave rise to specialised semiotics of “Cinema”, “Theatre”, “Architecture”, etc., this seems later to have b...