Persuasive Technology has the potential to influence user behavior for social benefit, e.g. to reduce environmental impact, but designers are lacking guidance choosing among design techniques for influencing interaction. The Design with Intent Method, a ‘suggestion tool’ addressing this problem, is introduced in this paper, and applied to the briefs of reducing unnecessary household lighting us...

An increasing body of information is being assembled to understand how persuasive technology can be applied to develop successful persuasive health systems. Both technology and human issues contribute to reduced success of some persuasive systems. Neuroscience research has opened the door to improved understanding of how humans process information during attitude formation, attitude change, and...

Persuasive technologies are growing in popularity and many designers create systems which intentionally change users attitudes or behaviors. This study shows that peoples individual differences in susceptibility to persuasion, as implemented using the six persuasion principles proposed by Cialdini [2], relates to their compliance to a persuasive request which is accompanied by a persuasive cue....

Increased popularity of smartphones has great potential to assist individuals in making healthy changes to their behaviour. Obesity and sedentary lifestyles are fast becoming a healthcare concern in modern societies. This study takes an important step in designing persuasive fitness applications (or apps) that can enhance the physical activity behaviour of individuals. We conceptualize that per...

Social networking sites persuade millions of users each day to adopt specific behaviors. To understand this phenomenon in the context of persuasive technology, we analyzed how persuasion takes place in leading social networking sites from two different countries: Facebook in the U.S. and Mixi in Japan. We compared the two services on four persuasion goals: creating profile pages, inviting frien...

This research hypothesized that auditory icons that represent eating can be used to induce mimicry in food intake behavior. Numerous studies show that, when two people are eating together, they mimic each other’s eating behavior. To test this hypothesis, participants were asked to eat diced apples. While eating, they can hear auditory icons that represent other people’s eating sound. In reality...

In this paper we throw further light on four questions on the argumentative use of emotive words studied in the recent literature on persuasive definitions. (1) What is the semantic and argumentative structure of an emotive word? (2) Why are emotive words so powerful when used as argumentative instruments? (3) Why and (4) under what conditions are persuasive definitions (based on emotive words)...

In the HCI domain, many researches have been carried out on how to apply Persuasive Technology (PT) to stimulate a more active lifestyle. Regarding collectivist cultures, social influence has been considered as one of the most impactful factors among others in PT. Within one societal context, however, different individuals may need different motivational mechanisms based on social persuasion. I...

The Persuasive Systems Design (PSD) is a framework for developing and evaluating persuasive systems. Despite its extensive use as a guide for developing persuasive systems, its use as an evaluation tool for persuasive systems is yet to be exploited. In this paper, we review the PSD framework and use it to evaluate the persuasiveness of Netflix. We were able to identify at least one implementati...

One of the key factors guiding the act of communication between individuals in a social network is the desire to persuade or influence one another. In this paper, we study the interplay between a person writing (selecting) a message to send to another and the effect that the message has on its recipient. Using large-scale online user studies, we focus on a single effect (persuading or changing ...