This paper surveys the post-1989 Europe/Balkan conjuncture from perspective ‎of communication studies. I employ David Morley’s materialist definition communication, encompassing exchange/movement of information/‎ideas, goods, and people. Observing exchange ideas, we find EU’s Euroscepticism ‎contrasting Balkans’ Europhilia. Considering movement people, brain-drain Balkans is paralleled by incom...