Timing online auctions to attract a large number of prospective buyers is important for sellers. This study 16 examines whether online auction sellers need to account for exogenous effects like TV viewing when timing and 17 predicting their auction results. An ongoing debate questions whether TV viewers can spread their attention 18 across multiple devices while watching TV, for example, by con...

This exploratory study examines how fire and police departments used online media during the 2012 Hurricane Sandy and how these media can be used to affect trust with members of the public during such an event. Using trust theory, we describe how online communications provide a means for emergency responders to appear trustworthy through online acts of ability, integrity, and benevolence. We co...

Social media and online communities provide organizations with new opportunities to support their businessrelated functions. Despite their various benefits, social media technologies present two important challenges for sense-making. First, online discourse is plagued by incoherent, intertwined conversations that are often difficult to comprehend. Moreover, organizations are increasingly intere...

The world of social media influencers, bloggers and online “clothes horses” is a relatively new one. New-media personalities, a.k.a. “clothes horses”, are now endorsing brands, products and companies in a more subtle way than through traditional advertising. They carefully cultivate and position their personal brands with a view to persuading businesses to use them for relatively inexpensive, o...

Social media recommendation is foreseen to be one of the most important services to recommend personalized contents to users in online social network. It imposes great challenge due to the dynamical behavior of users and the large-scale volumes of contents generated by the users. In this chapter, we first present the principal concept of social media recommendation. Then we present the framewor...

Kebutuhan manusia akan informasi yang tinggi, serta perkembangan teknologi terus berkembang, mendorong terbentuknya media baru, yaitu online memanfaatkan internet untuk menyebarkan informasi. Dengan munculnya baru tersebut mengakibatkan terjadinya pergeseran lama ke muncul karena penggunaan social semakin banyak digunakan masyarakat. Hal ini dimanfaatkan dengan sosial, akses terjangkau oleh sia...

Many aspects make online media attractive to news readers, including low cost, ease and speed of access, and the opportunity for readers to ask questions, provide feedback, participate in discussions, and interact with other readers in ways not previously possible. Given that traditional media in the Arab world generally are subject to strict government control, the participatory features that ...

OBJECTIVE This paper reviews how the tobacco industry is promoting its products online and examines possible regulation models to limit exposure to this form of marketing. Opportunities to use new media to advance tobacco control are also discussed and future research possibilities are proposed. DATA SOURCES Published articles and grey literature reports were identified through searches of th...

Social media and online communities provide organizations with new opportunities to support their business-related functions. Despite their various benefits, social media technologies present two important challenges for sense-making. First, online discourse is plagued by incoherent, intertwined conversations that are often difficult to comprehend. Moreover, organizations are increasingly inter...