Combining the concepts of balanced scorecard, fuzzy set theory and entropy, a systematic fuzzy multiple criteria decision making (MCDM) for airlines operating performance evaluation is proposed. A hierarchical structure is constructed through the concept of balance scorecard includes four perspectives: finance, customers, internal business processes, and learning and growth. The triangular fuzz...

Organizations have used Customer Lifetime Value (CLV) as an appropriate pattern to classify their customers. Data mining techniques have enabled organizations to analyze their customers’ behaviors more quantitatively. This research has been carried out to cluster customers based on factors of CLV model including length, recency, frequency, and monetary (LRFM) through data mining. Based on LRFM,...

Abstract In this ever-growing competitive banking industry, understanding the effect of electronic service quality on customers’ satisfaction and loyalty is secret to being successful in sector. Ethiopia, measuring sector a new paradigm. The primary purpose research was examine (e-Banking) customer Ethiopia’s emerging industry. Data were obtained using closed-ended structured questionnaire from...

this study focuses on a review of “Expectancy Disconfirmation Theory” (EDT) as a famous theory in measuring customer’s satisfaction. In today’s competitive e-marketplace, e-businesses that determine an efficient strategic think behind their e-commerce activities involve designing a qualified website and presenting good quality of products and services will be more successful in attracting custo...

In today’s competitive e-marketplace, designing a qualified website and presenting good quality of products and services will be more successful in attracting customer satisfaction. Measuring customer’s satisfaction by an empowerment tool that has ability to cover and make relationship among all concepts that are explained above is imperative. This study focuses on a review of “Expectancy Disco...

Purpose: The study aims to examine the mediating role of customer accounting information used in relationship between intensity competition, marketing orientation, accounting, and operational performance case Vietnamese enterprises. Theoretical framework: research model is inherited from Guilding McManus (2002), Gupta Lehmann (2003), Pfeifer et al. (2005) about usefulness business performance. ...

The evolution towards “Software as a Service”, facilitated by various web service technologies, has led to applications composed of a number of service building blocks. These applications are dynamically composed by web service brokers, but rely critically on proper functioning of each of the composing subparts which is not entirely under control of the applications themselves. The problem at h...