1567-4223/$34.00 Crown Copyright 2008 Publishe doi:10.1016/j.elerap.2008.11.001 * Corresponding author. Tel.: +886 7 5254713; fax: E-mail address: [email protected] (C.-C. H While eWOM advertising has recently emerged as an effective marketing strategy among marketing practitioners, comparatively few studies have been conducted to examine the eWOM from the perspective of pass-along emails....

Change of attitude of organizations’ managers toward human forces (as human capitals and resources) as well as technological advancement and accumulation of information in organizations reflects the necessity of valuing knowledge management. On the other hand, extraction of necessary, appropriate information and turning them into the knowledge required by organizations for making decisions, vis...

The role of organizational reputation (OR) was studied as a source of sustainable competitive advantage (SCA) and superior performance, theoretically and empirically, among local authorities in Israel. Using the LISREL VIII program, we proposed a mediation model that argued for a relationship between OR and financial performance, mediated by three tests for SCA: OR-value, OR-rareness and OR-ini...

This paper tests the ability of two consumer theories the theory of reasoned action and the theory of planned behavior in predicting consumer online grocery buying intention. In addition, a comparison of the two theories is conducted. Data were collected from two webbased surveys of Danish (n=1222) and Swedish (n=1038) consumers using self-administered questionnaires. Lisrel results suggest tha...

For effective Bayesian networks (BN) prediction with prior knowledge, this study proposes an integrated BN mechanism that adopts linear structural relation model (LISREL) to examine the belief or causal relationships which are subsequently used as the BN network structure for predicting tourism loyalty. Four hundred and fifty-two valid samples were collected from tourists with the tour experien...

This research examined sex differences in the factorial structure of the Philadelphia Geriatric Center Morale Scale. In particular, we view the covariance structure of the scale items as a function of several parameter matrices. We analyzed the factorial invariance by testing hypotheses involving the equivalence constraints of one or more parameter matrices in the male and female populations. D...

Addresses issues related to partial measurement in variance using a tutorial approach based on the LISREL confirmatory factor analytic model. Specifically, we demonstrate procedures for (a) using "sensitivity analyses" to establish stable and substantively well-fitting baseline models, (b) determining partially invariant measurement parameters, and (c) testing for the invariance of factor covar...

The main objective of this research, Explain the effectiveness of advertising using the AIDA model in the private insurance companies in the metropolitan city of Tehran. This descriptive research study field and study population consisted of all clients are insurance companies that considering the population size is unlimited Sample size was determined using the formula of infinite sample size ...

Data collected by Brekke et al. (1993) on the symptomatology, psychosocial functioning, and subjective experience of schizophrenia outpatients were reanalyzed using LISREL to elucidate a causal model that would depict the functional relationships between the variables. The model that best fit the data parallels another model tested previously on cardiac patients and shows that subjective experi...

This study samples Taiwan’s electronics, mechanical, computer, and bioengineering industries, using a two-step LISREL (LInear Structure RELation) to establish a theoretical model for technological attributes, inward licensing beliefs, and performance (TBPM). The evidence indicates that technology implicitness has strong and positive influences and, through technology usefulness (U), significant...