With advent of new technologies, banking sector has undergone a great transformation. While this improved the customer's service experience, it also posed challenge for banks to differentiate their services from competitors. Now are finding hard make name them and create brand identity that distinguishes other players in market. As result, Indian trying enhance equity by all means possible. Thi...

This research paper presents a comprehensive review of the performance India's merged public sector banks using pre and post comparative analysis financial ratios such as liquidity, profitability, return, solvency. The study's findings show that mergers have major influence on public-sector banks, there is notable improvement in post-merger. also discusses implications results for banking indus...