نتایج جستجو برای: e retailing
تعداد نتایج: 1018519 فیلتر نتایج به سال:
This study was partly conducted within the context of the ACTIVE project (EP 27046), ESPRIT Programme (Framework IV), Commission of the European Union. Abstract Internet presents a new business environment with great potential for marketers. Virtual retailing / e-stores, in particular, own the unique property of combining advertising practices and on-line sales functionality. In that context, t...
Global e-retailing continues to soar in popularity, but scant attention is being paid to the role of translation. This paper proposes a study investigating whether improving translated information quality of product descriptions increases the customers’ information satisfaction, while reducing the perceived product risk, which in turn improves their intention to use an online shopping website. ...
Mobile marketing, which involves twoor multi-way communication and promotion of an offer between a firm and its customers using the mobile, a term that refers to themobilemedium, device, channel, or technology, is growing in importance in the retailing environment. It has the potential to change the paradigm of retailing from one based on consumers entering the retailing environment to retailer...
During the 1920s fundamental changes occurred in business institutions responsible for retail distribution. Most significantly, the large urban department store began a period of relative decline and new forms of retailing emerged as strong competitors for sales volume. This paper describes these developments and attempts to show their relationship to the changing structure of American cities a...
IT is having a tremendous impact on most forms of business and the literature suggests large benefits from innovative applications. One major sector of the UK economy, retailing, is undergoing vast technological changes with the introduction of EPOS equipment and the associated developments in banking and financial services. However, the broader conceptual importance of IT in retailing is less ...
This research aims to develop some suitable metrics for the measurement of market power in the online retailing business. While it is obvious that market power exists in the online retailing business, especially among the market leaders, the factors that drive that market power have been considerably less analyzed. One of the main reasons why existing research in this area has concentrated on c...
R policies are common in many sectors of retail distribution. Padmanabhan and Png (1997) showed that with demand uncertainty, a returns policy could improve manufacturer profitability under certain conditions. Wang (2004) showed that returns policies do not change manufacturer profitability when demand is certain and retailing is competitive. We show that returns policies do increase manufactur...
Indian Retail Industry is ranked among the ten largest retail markets in the world. The attitudinal shift of the Indian consumer and the emergence of organized retail formats have transformed the face of Retailing in India. With the sign of re-emergence of economic growth in India, consumer buying in retail sector is being projected as a key opportunity area. As a consequence, Indian corporate ...
An innovative technology application that creates textures of real store shopping experience may generate a rapid momentum in the e-retailing sector. In virtual reality (VR) stores consumers can not only virtually walk anywhere, but they also interact with by, right, left, up and down looking around thereby viewing shop. There is comparison difference between existing user boundaries Computer-g...
E-grocery offers customers an alternative to traditional store grocery retailing. Customers select e-grocery for convenience, making use of the home delivery at a selected time slot. In contrast retailing, in in-stock information stock keeping units (SKUs) becomes transparent customer before substantial shopping effort has been invested, thus reducing personal cost switching another supplier. A...
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