the purpose of this study is the feasibility of customer relationship management implementation from employees and managers' perspective of melli bank in esfahan city by using structural equation modeling (sem). this study is applicable in terms of purpose and descriptive –survey in terms of method. the sample population of this study was employees and managers of melli bank in esfahan cit...

in the present study, the survey research strategy was used to investigate the effect of factors influencing the success of customer relationship management (crm) considering mediating effects of organizational factors. the population consisted of managers and employees in the sports services sector of six metropolitan hotels of iran and 67 hotels were selected as the study sample. the data wer...

This research establishes a dynamic game-theoretic model that interprets the mechanism of reputation feedback systems in online consumer-to-consumer (C2C) auction markets. Based on the model, a numerical study is conducted to reveal the effects of feedback systems on auction markets. The study shows that the existence of feedback systems greatly improves the performance of online C2C auction ma...

This paper studies the impact of sales promotion on consumers’ intention to purchase online in the setting of a consumer-to-consumer (C2C) marketplace. The research is grounded in the theory of Technology Acceptance Model (TAM). We test a number of hypotheses empirically about the relationship between online sales promotion, TAM and C2C online purchasing intention. The finding of this study sug...

China’s fast-growing online consumer-to-consumer (C2C) market merits widespread research efforts. However, it has so far received little research attention. In this exploratory study, we chose Taobao – a leading online C2C auction company in China with more than 70% of market shares – as our research context. We focus on the general market structure of Taobao in terms of three factors: market d...

When public transport system represents a primary need for citizens, the analysis of users’ satisfaction is of the utmost importance to offer and obtain an efficient service. It is clear that a customer will be "satisfied", if his expectations are met and will be" disappointed", if his needs are ignored. In the transport field, the formulation and the definition of organizational and operationa...

1567-4223/$ see front matter ̆ 2011 Elsevier B.V. doi:10.1016/j.elerap.2011.06.001 ⇑ Corresponding author. E-mail address: [email protected] (M. Xia). In consumer-to-consumer (C2C) markets, sellers can manipulate their reputation by employing a large number of puppet buyers who offer positive feedback on fake transactions. We present a conceptual framework to identify the characteristics of collusive...

This paper considers a customer order scheduling (COS) problem in which each customer requests a variety of products processed in a two-machine flow shop. A sequence-independent attached setup for each machine is needed before processing each product lot. We assume that customer orders are satisfied by the job-based processing approach in which the same products from different customer orders f...