نتایج جستجو برای: adoption of mobile bank
تعداد نتایج: 21200302 فیلتر نتایج به سال:
Companies which create mobile business solutions require users to adopt them in order to create value for the organization. However, when mobile devices enter the workplace, companies themselves face an adoption process, in having to integrate these devices into the existing IT infrastructure. In this research project, we conducted a focus group with subsequent expert interviews, following a gr...
There is relatively little known about the m-banking use by the rural small and medium enterprises (SMEs) in Bangladesh. This research fills the gap by presenting the key advantages of using mbanking by the rural SMEs that a bank can offer in Bangladesh. The research also reports on the critical country level-factors, organizational success factors and obstacles in m-banking adoption for rural ...
This paper examines the key drivers of mobile marketing adoption intention by South African SMEs using a multi-perspective framework that combines elements in the technological, organisational and environmental contexts of the enterprises. Data was collected from a random sample of 205 SMEs from Gauteng, South Africa. Structural equation modelling was used to analyse the data. The results ident...
China has already become the largest mobile communication market in the world. Yet research into what factors drive Chinese consumers adoption of mobile innovation is limited. This study makes efforts to investigate Chinese consumers’ intentions to adopt mobile innovation, with consideration of their cultural characteristics. Face, a core concept in Chinese cultural values is introduced and its...
The lack of strong market growth in most Mobile Commerce markets indicates that improved functionality, affordability, and availability of mobile technology do not lead automatically to wide-spread adoption of these services. Therefore, developing an understanding of the factors that influence end-user (consumer) behaviour and acceptance of new mobile services is important at this early stage o...
This study models the intention to use novel mobile peer-to-peer communications and content sharing services and determine their adoption potential. A sample of 155 Finnish customers with an advanced mobile handset was collected and analyzed. The Theory of Planned Behavior conceptual model for measuring behavioral intention was applied in the context of novel mobile services. The model was esti...
the study examined the socio-economic and farm level characteristics influencing adoption of rice production technologies in lavun local government area of niger state, nigeria. a total of 76 farmers were randomly selected from 24 villages and data were collected using interview schedule. descriptive statistics, adoption index and discriminate analysis were used to analyze data. the result reve...
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