email marketing is increasingly recognized as an effective internet marketing tool. in this study, a questionnaire is constructed and distributed to a sample of 146 prospects of aditi technologies to find the factors associated with higher response rates. the collected data is analyzed using factor analysis and the 11 factors, from line, subject line, personalization of the subject line, timing...

A classification scheme for household lifestyles, and another for the activities of which they are comprised, are described as a necessary starting point for the analysis of the environmental impact of changes in household consumption. A household’s lifestyle is defined by how it carries out the activities, and households with similar lifestyles are grouped together. Exploratory analysis will b...

OBJECTIVE To assess the lifestyles of nursing students from a Colombian public university. METHODS A cross-sectional study was conducted in 2014. 380 students answered by self-reporting the adapted version in Spanish of FANTASTIC Lifestyles Assessment Questionnaire of Wilson and Ciliska. RESULTS Lifestyles were poor in 9.2%, fair in 31.3%, good in 53.7%, and excellent in only 5.8% of the pa...

Scholarship concerning complementary and alternative medicine (CAM) practices within the United States could benefit from incorporating sociological perspectives into the development of a comprehensive research agenda. We review the literature on health and wellness emphasizing definitions and distinctions, the health lifestyles literature emphasizing issues of both life choices and life chance...

a i d h t H i o O ur employees are our greatest asset!” is a slogan you often see emblazoned in hallways, boardrooms, and lunchrooms throughout comanies in America. But what does that truly ean to the individual employee? Emloyees in the United States work longer ours and have less vacation time than heir European counterparts, while surassing them in productivity. In fact, toay, half of all Am...

Although a link between lifestyles and social class has long been acknowledged, marketers have more closely identified lifestyles with psychographics and therefore with psychological segmentation. We propose that the origins of lifestyle are more correctly reflected in Weber’s approach to status and that it can be viewed more appropriately as the most relevant form of social stratification for ...

Aquatic hypoxia (low oxygen) provides a useful system for exploring ecological and evolutionary consequences of living under extreme conditions. It is also an environmental stressor of accelerating interest due to human activities that have increased the extent of hypoxic waters on a global scale. This chapter characterizes the distribution of hypoxic habitats, reviews key adaptations of fishes...