Cross-docking is a new warehousing policy in logistics which is widely used all over the world and attracts many researchers attention to study about in last decade. In the literature, economic aspects has been often studied, while one of the most significant factors for being successful in the competitive global market is improving quality of customer servicing and focusing on customer satisfa...

Quality by design is a comprehensive program that begins with understanding user needs and continues through (but does not end with) monitoring customer acceptance. Management tools and processes such as ISO 9000 standards and the Food and Drug Administration Quality System Regulations exist to guide medical device manufacturers in quality practices. The goal is to deliver products acceptable f...

The present study sets out to conduct a critical investigation into what linguistic strategies are exploited during the translation of English advertising brochures for household appliances into Persian to manipu- late customers to purchase the respective products. In the pursuit of this goal, it seeks to explore the val- ues that have been added to the Persian version of the translated b...

Today, market orientation plays a vital role in determining customers’ needs and success of organizations. Market orientation has also influenced various organizations’ measures including innovation. Therefore the aim of this research is to study the role of market orientation in innovation of bodybuilding clubs of Golestan Province. The population of this study comprised all 170 ma...

This paper calls for a merger of technology and marketing under a customer value perspective; for an enhancement of the traditional technological innovation orientation of the technology-based firm with a market thrust. It establishes technology-based products as product-service offerings that are derived from technological innovation. The aim in marketing technology-based products is an improv...

The framework proposed by Ofgem, OFT and CMA invokes a well-functioning market, but the Competition Commission has not always used such a concept, and when it has done so it has been problematic. Here, the well-functioning market is Ofgem’s vision of a successful market, not anchored in any actual market. Ofgem’s indicators of a competitive market have changed since 2002: tariff variety and pro...

in this research the activity of 75 producers, 55 wholesalers and 55 retailers, citrus market of jahrom county was investigated. the results indicated that margin of wholesale, retail and total margin of citrus in this county was 1461.1, 1480.3, and 2941.4 rs respectively. share of producer from marginal price was estimated to be 57.9 percent and share of wholesaler was more than retailer. in t...

Different from explicit customer needs that can be identified directly by analyzing raw data from the customers, latent customer needs are often implied in the semantics of use cases underlying customer needs information. Due to difficulties in understanding semantic implications associated with use cases, typical text mining-based methods can hardly identify latent customer needs, as opposite ...

SAS Marketing Automation enables organizations to rapidly create, modify and execute marketing campaigns, getting them quickly out the door in an automated, traceable and repeatable manner. As such, the system running your SAS Marketing Automation can have a significant impact on getting the maximum value of your software investment, so the deployment strategy is a critical consideration. Getti...

In today's highly competitive environment, where sources of product and processbased competitive advantage are quickly imitated by competitors, it is becoming increasingly difficult to differentiate on technical features and quality alone. Companies may overcome this problem by incorporating the ‘voice of the customer’ into the design of new products and focusing on customer value, thereby offe...