Investigations of similarity and opinion change seem to have inadvertently fostered the conclusion that any communicator-communicatee similarity will lead to opinion change, and that the resultant change is due directly to similarity and not to increased feelings of attractiveness for similar communicators. It was hypothesized and confirmed that, when communicator attractiveness is controlled, ...

The Interaction of Endorser Attractiveness and Involvement in Persuasion Depends on the Goal That Guides Message Processing Author(s): Sharon Shavitt, Suzanne Swan, Tina M. Lowrey, Michaela Wanke Source: Journal of Consumer Psychology, Vol. 3, No. 2 (1994), pp. 137-162 Published by: Lawrence Erlbaum Associates (Taylor & Francis Group) Stable URL: http://www.jstor.org/stable/1480669 Accessed: 26...

With the proliferation of social networking and electronic commerce, social commerce helps people engage in various forms of online social commercial activities through sharing their product or service knowledge and experiences. A better understanding of users’ engagement in social commerce websites thus become increasingly important. Based on the attractiveness theory, this study proposes a re...

Whilst the relationship between aspects of facial shape and attractiveness has been extensively studied, few studies have investigated which characteristics of the surface of faces positively influence attractiveness judgments. As many researchers have proposed a link between attractiveness and traits that appear healthy, apparent health of facial skin might be a property of the surface of face...

Body-image disturbance and eating disorders are a significant physical and mental health problem in Western countries. We describe emerging work on one newly identified variable that appears to be a potent risk factor for the development of these problems— internalization of societal standards of attractiveness. Work conducted independently in our labs over the past decade has included scale de...

Noise is one of the main parameters to be considered to achieve a healthy indoor ambience in ferries. Therefore, the noise standards need to be more specialized and specifically based on real sampled data and case studies. In the present research, the noise levels in a ship, under different working conditions, were sampled and compared with those specified in the new and old standards. An initi...

Female physical attractiveness has been widely related to waist-to-hip ratio (WHR) and body weight (BW). The present study was conducted to examine the role of hemispheric specialization in the perception of physical attractiveness. Drawings of female figures that differed in BW (underweight, normal and overweight) and WHR (0.7 and 1.0) were presented to both male and female subjects using the ...

Noise is one of the main parameters to be considered to achieve a healthy indoor ambience in ferries. Therefore, the noise standards need to be more specialized and specifically based on real sampled data and case studies. In the present research, the noise levels in a ship, under different working conditions, were sampled and compared with those specified in the new and old standards. An initi...