We argue that creating novel ventures consists of inductive analogical or metaphorical reasoning, which generates a platform for the creation and commercialization of novel ventures and facilitates the comprehension and justification of a venture. We argue that such inductive reasoning is shaped by two determinants (the applicability of prior entrepreneurial experience and the motivation to res...

This paper aims at proposing a cognitive structure for discourse deixis, in terms of which deixis is understood and used to structure reality, so that reality is internally experienced and hence reproduced or changed. The paper also tries to argue that discourse deixis is metaphorically derived from place deixis. This analysis is consistent with and confirms the spatialization-of-form hypothesi...

The paper begins with a brief overview of sense and sense-making with reference to cohesion, coherence and intertextuality. Based on a word-by-word close analysis, it charts the semantic coherence of a classical Chinese poem, Ye Yu Ji Bei by Li Shangyin, followed by a mapping of the text’s metaphorical coherence in terms of ontological metaphors. Using the poem as a case example, the paper exam...

It is generally believed that a metaphor tends to have a stronger emotional impact than a literal statement; however, there is no quantitative study establishing the extent to which this is true. Further, the mechanisms through which metaphors convey emotions are not well understood. We present the first data-driven study comparing the emotionality of metaphorical expressions with that of their...

according to modern religious studies, religions are rooted in certain metaphorical representations, so they are metaphorical in nature. this article aims to show, first, how conceptual metaphors employ image schemas to make our language meaningful, and then to assert that image-schematic structure of religious expressions, by which religious metaphors conceptualize abstract meanings, is the ba...

Some metaphorical mappings between source and target are obvious and appear in collocation patterns in natural language data. However, other metaphors that structure abstract processes or complex topics are trickier to investigate because the target domain is lexically divorced from the source. Using metaphors for the economy as a case study, this paper introduces new techniques to find metapho...

Metaphor pervades discussions of important socio-political topics. Recent research indicates that metaphorical language can influence how people reason about such topics, potentially affecting real-world decision-making. In this study, we report on research into the effects of metaphor on evaluative judgment, another aspect of decision-making that has been less well studied than reasoning. We u...

Natural language processing techniques are increasingly applied to identify social trends and predict behavior based on large text collections. Existing methods typically rely on surface lexical and syntactic information. Yet, research in psychology shows that patterns of human conceptualisation, such as metaphorical framing, are reliable predictors of human expectations and decisions. In this ...

The meaning of “abortion” in Chinese is quite simple and explicit, but the metaphor connotation of it is rich and various. The classification and analysis of the use of the word, the application scope and its emotional inclination is done in this article on the basis of the search results of Baidu. It tries to disclose the metaphorical thinking about abortion and the great pressure added by the...

Sound engineering approaches to user interface design require the formalization of key interaction concepts, one of them being metaphor. Work on interface metaphors has, however, been largely non-formal so far. The few existing formal theories of metaphor have been developed in the context of natural language understanding, learning, or reasoning. We propose to formalize interface metaphors by ...