This paper studies the role of selfie and social interactivity in the effect of product endorsers in social media. Given taking selfie is a self-presentation photograph about people’s private information, we interpret selfie as a high form of self-disclosure. We think this form of self-disclosure can moderate the effect of product endorsers’ attractiveness and credibility on consumers’ attitude...

In this paper we describe an authoring environment which allows the author to set up and test a complex multimedia presentation by defining the synchronization relationships among media. The main component of the authoring environment is a visual editor based on a graph notation, in which the nodes are media objects involved in a multimedia presentation, and the edges are the synchronization re...

Advertising & promotion are an integral part of our social & economic system. An advertising decision is inclined by the choice of media, media effectiveness, media budget etc. especially if the advertising is required to be done in a segmented market. However, many of the decision making problems in the real world take place in an environment in which the goals, the constraints, and the conseq...

This paper presents a working memory based model of attention in presence, in which presence depends on the allocation of cognitive resources to process an environment. In the model, media decoders (cognitive modules specialized in decoding particular media) extract data about the environment in an abstracted form. In order for presence to occur, a certain amount of working memory is required f...

Multimedia applications require the handling of synchronization between media streams. We present tools for creating, editing and presenting synchronized multimedia objects. Specifying synchronization is supported by the graphical Synchronization Editor and execution of multimedia presentations is performed by the Synchronizer. Major topics cover requirements resulting from underlying distribut...

Multimedia technology allows information to be organized and represented in a wide variety of ways. For a computer-based educational environment to be effective, the subject matter must be presented in a clear and comprehensible format. Many multimedia applications organize information based on its physical format, i.e., sound clips, still images, text, and so on. However it is also possible to...

This study examined the impact of educational media use on young children’s (ages 2–5) reading and prereading skills in the context of various family stressors (lack of economic resources, family conflict, and maternal depression). We examined the utility of models positing that family stressors directly predict the quality of the home learning environment and educational media use, which then ...

Background Mycobacterium leprae (M. leprae) is a pathogenic bacterium that causes leprosy. The presence of M. leprae in the environment is supported by microorganisms that act as the new host for M. leprae. Acanthamoeba's potential to be a host of M. leprae in the environment. Acanthamoeba sp. is Free Living Amoeba (FLA) that classified as holozoic, saprophytic, and saprozoic. The existence of ...

This paper addresses issues of distributing multimedia presentations in an ambient intelligent environment, exams the existing technologies and proposes IPML, a markup language that extends SMIL for distributed settings. It uses a powerful metaphor of play, with which the timing and mapping issues in distributed presentations are easily covered in a natural way. Ambient Intelligence (AmI) is in...