What can an organization do when it has an opportunity to innovate with IT and faces pressure to improve operations – but lacks the capabilities necessary to conduct IT-related organizational change efforts? In this paper, this challenging situation is explored with the help of the resource-based view of the firm. A case study of digital radiology implementation in a healthcare organization was...

considering the increasing awareness and expectations of our customers in today's competitive dynamic market, enterprises must improve their level of understanding and knowledge of their market and take steps toward a deeper identification of customer needs. indeed, such organizations need to improve their sense making capabilities. companies that have high sense making capability can bett...