نتایج جستجو برای: brand credibility
تعداد نتایج: 58414 فیلتر نتایج به سال:
The size and diversity of today’s online content makes it hard for the users to evaluate its credibility. To address this problem, we aim to build a fully-decentralized and robust recommender system to support web credibility assessment. In this proposal, we highlight three pieces of work that serve as starting points for our research, which we organize in a number of steps: (1) an extensive an...
According to my dictionaries, "credibility" is the property of being credible, with the latter meaning roughly the same as believable. So with this definition, a policy lacks credibility if it is one that could not reasonably be believed. It would appear that William Fellner (1976, 1979), who introduced the idea into the macroeconomic arena, chose this particular word because he believed that t...
Despite the social realities of job seeking, few studies have addressed how and why employment information received by other people affects organizational attraction. This chapter first discusses the characteristics of word-of-mouth as a recruitment source and then provides a systematic review of its determinants and outcomes studied in previous research. An integrative model of word-of-mouth i...
One of the most important areas for consumers is security, performance and availability when it comes to cloud computing. Availability refers to the uptime of a system, a network of systems, hardware and software that collectively provide a service during its usage. Traditionally the availability of these has been limited to local installations of hardware and software resources which businesse...
Credibility influences a user’s interest in a web site. Once users perceive the credibility of a web site they will be more likely to use it. A combination of factors affects such credibility – such as the provider, content, aesthetics, accessibility and solution of technical problems. The aesthetics of a web site can affect a user’s first impressions of credibility. Experiments have shown that...
With the fast development of Social Networking Services (SNS) such as Twitter, which enable users to exchange short messages online, people can get information not only from the traditional news media but also from the masses of SNS users. However, SNS users sometimes propagate spurious or misleading information, so an effective way to automatically assess the credibility of information is requ...
The purpose of this study was to develop a psychometric questionnaire in order to evaluate the educational web site “Youth 2004” considering the attitudes and the perceptions of Greek Australian students. In addition, the differences among the age and sex were also investigated. Participants were 317 Greek Australian students, between the ages from 12-17 years old. Data was collected using an o...
I argue that taking the Practical Conditionals Thesis (PCT) seriously demands a new understanding of the semantics of such conditionals. Practical Conditionals Thesis: A practical conditional [if A][ought(B)] expresses B’s conditional preferability given A Paul Weirich has argued that the conditional utility of a state of affairs B on A is to be identified as the degree to which it is desired u...
In an intensely competitive market, brand is a powerful differentiator. It enables the organisation to make strategic decisions. Brand preference also crucial aspect of consumers lifespan. A strong increases organizations esteem and credibility among its competitors. Businesses now have much better relationships with their distributors, suppliers, rivals, even government. The reputation company...
Sponsored recommendation blog posts, a form of online consumer review, are blog articles written by bloggers who receive benefits from sponsoring marketers to review and promote products on their personal blog. Because national regulations require that marketer sponsorship must be revealed in the blog post, sponsored recommendation posts can no longer conceal their marketing intent. Consumer’s ...
نمودار تعداد نتایج جستجو در هر سال
با کلیک روی نمودار نتایج را به سال انتشار فیلتر کنید