نتایج جستجو برای: تجارت b2b
تعداد نتایج: 10593 فیلتر نتایج به سال:
As businesses of the 21st century continue to expand their relationships with partners and customers enabled by information technologies, Universities need to prepare and expose students to the organizational and technical issues that enterprises encounter when developing business-to-business (B2B) systems. Understanding the issues and the ability to establish, develop, and manage B2B environme...
With deeper levels of external process integration and a growing number of electronic business relationships, enterprises strive for becoming more interoperable with their business partners. Although B2B standards are supposed to ensure scalable B2B integration and m:n connectivity, enterprises face the challenge of ambiguous interpretations of standards when it comes to their implementation. T...
Web-based B2B exchanges have experienced a significant growth in recent years. While some B2B exchanges have met with huge success, several others have failed to live up to expectations. There is hardly any systematic study to assess the value of B2B marketplaces for participating firms. Our research employs an event-study methodology to investigate the effect of various industry, firm, and exc...
Much published work over the years has pointed to the differences between business-to-consumer (B2C) and business-to-business (B2B) marketing. An undesirable by-product of this sometimes misdirected distinction is that managers working within B2B environments have generally not considered the use of what are seen as B2C techniques, such as multivariate statistical analysis. This article is stru...
This paper is an attempt to investigate the main factors affecting the integration and performance of the B2B e-commerce supply chain, specifically the situations in a global manufacturing country-China. Fifteen B2B e-commerce companies take part in this research. Fisher’s exact test is employed to identify the main affecting factors in terms of improving the integration and performance of the ...
Nowadays, Business-to-Business (B2B) has become one the most important forms for e-commerce implementations that allows organizations (both partners and competitors) to cooperate in terms of building virtual corporations to satisfy customer and market needs. Almost all B2B applications have special requirements regarding to ability to be changed dynamically and flexibly due to market ever-chang...
This article presents an economic model of a monopoly retailer with supply and demand uncertainties that enables the study of incentives for B2B e-procurement technology investments that permit inventory coordination and operating cost control. In this context, we focus on the information technology (IT) adoption behavior of firms, emphasizing the trade-offs they make between managing supply pr...
Although Information Technology (IT) transfer from western countries to developing countries in Asia has been studied extensively in IS research, there has been little research investigating the fit between culture and B2B technology adoption. This study began to explore the fit between Thai’s culture and B2B technology and its implications on the utilization of the technology. The evidence via...
a r t i c l e i n f o Brand alliances in the business-to-business domain are becoming increasingly popular. This study investigates the impact of context-related effects on the formation of evaluation perceptions in B2B brand alliances. Assimilation and contrast effects represent the conceptual framework. Employing an experimental design we test the influence of two contextual factors on a rang...
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